Throughout 2022, AIA Corporation (AIA) hosted a series of regional meetings designed to bring together owners, AIA leadership and suppliers for a day of collaboration, education and exclusive supplier access. “We know our owners relish the opportunity to spend time together as a community – not only to share their unique perspectives, but to have…
Read MoreConvergence Corner: A Firsthand Tale of Educating Clients and Finding Success
Sometimes, the hardest part of a business transaction is marketing yourself to potential clients. You could have the best products and capabilities in the entire industry, but if customers don’t know you or what you do, your inbox will be quiet. Like so many of her peers, Beth Levine, founder of Multi Media Promotions, Plainview,…
Read MoreQ-Tees Shifts to Solar-Powered Facilities, Releases Sustainable Tote Bag
Q-Tees, Stone Mountain, GA, is implementing new eco-friendly practices as they pledge to become more sustainable in the years to come. The brand is known for its reasonably priced, high-quality products, but as Q-Tees approaches its 35th year in business, the focus has shifted to a brighter future for both its customers and the planet.…
Read More50 Out-of-the-Box Ideas for Selling One Product
Around 1.2 trillion photos are posted to social platforms each day, creating vast amounts of visual data stored on mobile devices. Technology has made it easier for people to take photos and print them without sacrificing quality. Enter a new product from Crystal D—IllumaPix™ Crystal Prints. It is the perfect solution for creating custom prints for any industry…
Read MorePrint+Promo Marketing Announces 2023 Power Meeting and Power House Dates
Where can you talk projects, find new products and solve business challenges? Only at Power Meetings, powered by Print+Promo Marketing. These events remain the gold standard in industry relationship-building events — and they’re back for 2023. Three days of one-on-one meetings provide a networking experience that large trade shows and other events simply can’t match,…
Read MoreDesign Merch in Minutes with Spector & Co’s New Webtool
Providing your clients with visuals can be hard – especially if you don’t have a design team on standby… Well friends, meet Dec’d Out, the new way to virtually decorate merch in minutes! Dec’d Out is our way of providing you with another layer of Spector & Co. support, so that you can focus on wowing your clients and giving them what they ask for, real quick…
Read MoreHot Apparel Trends to Remember for 2023
At the close of every year, the fashion world gets a little makeover. Some apparel trends will stay around for the long term, whereas others fade in and out quickly. Most trends are dictated by retail and global influences, and while distributors probably aren’t going straight to the runway or H&M for the latest looks,…
Read MoreMore than a Buzzword: How to Cut Through Self-Care’s Marketing Noise
When you hear the phrase “self-care,” what comes to mind? Maybe it’s sipping a piping cup of tea with a good book as the aroma of lavender fills the space around you. Or maybe it’s just one extra task you’re supposed to fit into an already busy schedule that includes work deadlines, meal prep and…
Read MoreProforma Continues to Grow its E-Commerce Certification Program
Proforma, Cleveland, continues to see exponential growth of its in-house e-commerce training program, with almost 5,000 unique enrollments in the training classes it provides. “We are so pleased to see so many getting value out of the unique, in-depth training and certification program that we offer to all members of the Proforma family,” said Brian…
Read MoreContinuous Forms: A Hidden Pocket of Profitable Business
Ask most distributors where they are focusing their print selling efforts and you’ll discover that business forms aren’t on their radar. Continuous forms, in particular, are not just low on the list — for most, they aren’t on the list at all. Distributors are building their print product and service portfolios around everything from commercial…
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