Chicago-based distributor iPromo announced SwagCloud with EcoCloud – a new program designed to limit leftover promotional products waste by reducing, reusing or recycling items. “Our clients discard 20% to 30% of the branded gifts they receive, either because they didn’t give them all away or because the recipients didn’t need another T-shirt or notebook. In…
Read MoreChristmas Tree ‘Keg Stands’ and Shot Glass Sweatpants: Boozy Promos for the 2022 Holidays
Southern Comfort and Miller Lite just came out with two very different holiday promotions. SoCo’s “Drinking Pants” are a comfortable way to show up to Thanksgiving reunions with a shot glass in your pocket, while Miller Lite wants everyone to gather around the Christmas Tree Keg Stand.
Read MoreSupreme’s Yankee Collaboration Shows What You Can Do with Logo Placement
Supreme is releasing a line of apparel in collaboration with the New York Yankees. It’s an interesting look at how two of the most famous logos in the world fit on one garment in creative ways, and shows that branding is more than just printing a logo on something.
Read MoreStarbucks’ Holiday Drinkware: 25th Anniversary Paper Cups and Miniature Cup Ornaments
Every year, Starbucks customers look forward to the new holiday cup designs. This year is the 25th anniversary, so Starbucks used its design to commemorate a few anniversaries using color. It also created miniature versions of its reusable cup as tree ornaments.
Read MoreYou Can Have It All If…
I talk to lots of business owners that want to have more. More sales. More profits. More fun in life. And one thing I know for sure is that you really can have it all if… You don’t do it all. That’s right. You can have it all if you don’t do it all. Unfortunately,…
Read MoreBeam Impact’s Mission to Shift $10 Billion from Brands to Nonprofits
“Customers today are so anxious that they’re not making a big enough impact in their day-to-day lives,” reveals Viveka Hulyalkar. “They would not only switch brands; they would even pay extra for a brand that they believe is more socially responsible.” The co-founder and CEO of Beam Impact shares how to turn consumer behaviors into…
Read MoreDisney’s Early Merchandise Access Program Could Influence Other Businesses, Too
Disney+ bet on subscribers using the platform directly to buy branded merchandise, integrating QR codes and in-app capabilities for customers to buy products relating to its intellectual properties and shows. This had been in the works for a while, but Disney tried an exclusive promotion for subscribers only, giving them early access to things, and…
Read MoreDon’t Forget to Update Your 2023 PPM Buyer’s Guide Listing
Have you updated your company’s free listing for the PPM 2023 Buyer’s Guide? Don’t miss your chance to reach distributor sales professionals year-round with the most comprehensive, widely read supplier directory in the industry. If you haven’t received an email from us with with a personalized URL to access your listing form, email Brendan Menapace…
Read MoreSoftware Your Entire Team Will Love!
commonsku’s CRM, order management, and eCommerce tools will help you from prospecting to invoicing, allowing you to seamlessly work with your team, your customers, and your supplier partners. Book your free 15-minute discovery call.
Read MoreWhat a Sales Funnel Is and Why Your Promo Business Needs One
Most distributors rely on referrals and word of mouth to bring in new clients, with some also doing outreach efforts such as email, cold calling, etc. All these can bring in new clients, but are rather unreliable and unpredictable. To establish and grow a successful distributor business, you must consistently attract new qualified leads on…
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