IMAGEN Brands recently announced the promotion of Jackie Walker to the position of national sales manager. In her new role, Walker will manage the field sales team of regional and strategic sales managers and will be responsible for the execution of the sales strategy, marketplace analysis, recruitment, development and coaching of the sales team…
Read MoreYou’ve decided to step up your marketing and start a blog to publish content. Before you start, since this is a long-term strategy, it is wise to make an informed decision about where to house your content to get the most benefit from this effort. First off, you want to think about your long-term business goals…
Read More
S&S Activewear announced that it is expanding its Midwest operations with a new distribution center in West Chester Township, Ohio. The location just outside of Cincinnati will expand the distribution network and improve service levels while reducing pressure on other locations within the network to better serve the growing customer base in the region…
Read More
After the viral moment from the PGA Championship, Michelob Ultra tracked down #TheMichelobGuy—real name, Mark Radetic—and got permission to use his likeness in an ad. The brand also released a T-shirt and hat featuring Radetic in his now-iconic pose, ensuring that both the man and the moment would live on forever in merchandise form…
Read MoreHanesbrands Inc. recently disclosed that it was hit with a ransomware attack. In a Security and Exchange Commission regulatory filing Tuesday, the company said the attack began on May 24 and that its “forensic investigation and assessment of the impact of this event is ongoing.” It is unclear if the attack affected employee or customer information…
Read More
The summer tour is the most sacred of rock ‘n’ roll traditions, but it’s not just for bands. KIND, the snack company known for its healthy fruit-and-nut bars, is road-tripping across the U.S. from May to August to promote its new frozen treat bars. And, like any good tour, there’s exclusive merch—all of which is already sold out…
Read More
With the addition of Timothy Ackeret as quality assurance manager and Ellis Edwards II as production supervisor, Flottman Company adds years of managerial experience, quality expertise and production management to its leadership team. The addition of these leaders will enable the current management team to continue its growth focus…
Read More
When “Jurassic World: Dominion” hits theaters on June 10, everything about it will be larger than life. The merchandise, however, will be smaller-scale. That’s because the studios behind the movie have teamed up with Accompany, a design and fashion marketplace, for a merch collection where every item is hand-made by artisans in Nepal and India…
Read More
Fully Promoted, West Palm Beach, Florida, recently celebrated the success of its Canadian franchisees and revved up the excitement for an even better year ahead at its first-ever Canadian National Conference. Sixty-five franchisees, corporate employees and vendors attended the Fully Promoted Canada Expo held in Niagara Falls…
Read More
Cap America Inc. announced that it has added Joel Krane to its sales team as national sales manager. Krane will work alongside current national sales manager Lauren Allen to help establish, maintain and grow sales within the company’s promotional division. He has 30 years of experience in the promo industry, on both the distributor and supplier side…
Read More
