In direct mail, design matters. Paper matters. Format matters. But let’s be honest: The words are what ultimately move people to act.
Read MoreDirect Mail Keywords That Drive Response
ESP Data Shows Canadian End-Buyers Sought Classic Product Categories in 2025
An economically challenging year led to distributors searching for tried-and-true items and lower-cost alternatives to retail brands.
Read MoreIn 2025, SwagCycle Facilitated Nearly $9M in Charitable Donations
The landfill diversion solution for the promo industry has enabled more than $12.6 million in charitable giving since launching in 2019.
Read MoreTennessee Lawmakers Hope ‘Business-Friendly’ Extended Producer Responsibility Legislation Appeals to Skeptics
The state’s proposed EPR law would allow businesses below a revenue threshold or counties below certain population levels to opt out.
Read MoreCommitment on Capitol Hill at Congressional Printing Caucus
The Congressional Printing Caucus gives the printing industry a voice in Washington.
Read MoreProforma Acquires Safeguard From Deluxe, Adding Nearly $180M in Annual Sales
The family-owned Counselor top five distributor agreed to purchase an arm of the publicly traded company for $25 million.
Read More2026 Outlook: From Markets to Mandates
The start of another year brings the annual tradition of dusting off the crystal ball and seeing what trends, technologies and regulations will impact the printing industry.
Read MoreDirect Mail: A Powerful Channel for Marketing Messages
Direct mail remains one of the channels with the strongest ROI for marketers, regardless of their business model, size or location.
Read MoreHow AI Tools Can Help Boost Your Direct-to-Film Designs
Julia Saxon of BeeGraphix explains how she used ChatGPT, Midjourney and other generative AI tools to create a mini-merch collection for Branding Together, the joint podcast hosted by ASI and PRINTING United Alliance editors.
Read More5 Must-Know Facts About Print on Demand
In this ASI Learning Network course, ASI Media’s Theresa Hegel gives an overview of the technology and how it can lead to more sales.
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