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  • October 27, 2026 Summer Gould
    The Hidden Cost of Bad Mailing Data
    Bad mailing data doesn't just mean returned mail. It means wasted printing,...
    Direct Mail Featured News Homepage News 
  • October 27, 2026 Tara Lerman
    Brilliant Names Tommy Gomez VP of Creative
    Gomez joined the San Francisco-based distributor in 2021 and helped build and...
    Featured News Homepage News 
  • October 27, 2026 Tara Lerman
    American Made Bags’ Former Owner Pleads Guilty To Failing To Pay Employment Taxes
    Thomas Armour II didn’t pay over $1 million in taxes, according to...
    Featured News Homepage News 
  • October 26, 2026 Theresa Hegel
    Next Level Apparel Receives Fair Labor Accreditation
    The distinction comes after a multiyear review of the Counselor Top 40...
    Featured News Homepage News 
  • October 26, 2026 Toni McQuilken
    Innvoke: Always Embracing Opportunity
    Innvoke proves that innovation doesn’t have to be one flashy piece of...
    Featured News Homepage News 
The Hidden Cost of Bad Mailing Data

The Hidden Cost of Bad Mailing...

October 27, 2026
Brilliant Names Tommy Gomez VP of Creative

Brilliant Names Tommy Gomez VP of...

October 27, 2026
American Made Bags’ Former Owner Pleads Guilty To Failing To Pay Employment Taxes

American Made Bags’ Former Owner Pleads...

October 27, 2026
Next Level Apparel Receives Fair Labor Accreditation

Next Level Apparel Receives Fair Labor...

October 26, 2026

Gildan Reports Record Fourth Quarter, Nearly 11% Sales Growth for 2025

The jump in sales includes contributions from Hanesbrands, which the Counselor Top 40 supplier officially acquired in December.

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Obituary: Dave Wilson, Genumark

Wilson spent 30 years at the company’s Winnipeg office, alongside his wife and two sons.

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Executive Perspectives: David Perez on What Guides Him

The president of Eyes Up Marketing relies on sound advice from his father and his faith when things get tough.

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How To Choose the Right Direct Mail Format for Results

When should you use a letter? A postcard? A self-mailer? And how should you structure the copy for each to maximize response? Here’s your practical guide.

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Refunds? Price Cuts? What the Supreme Court’s Tariff Ruling Could Mean for Your Business

The highest court struck down many of Trump’s tariffs, but a new global tariff and ongoing policy shifts are leading to uncertainty among promo companies.

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Editor’s Picks: Bold Wine & Bar Accessories

Restaurants, bars and events can elevate their branding with useful items featuring custom logos or messaging.

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Her Imprint: Mariel Bolger Shares Why Print Is Personal, Powerful & Here To Stay

As a third-generation leader at Bolger, Mariel Bolger grew up surrounded by print — but that doesn’t mean she always knew it would be her path.

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Promo Insiders: Building Retail Brand Relationships With Compass Industries

Compass Industries President Mike Levy discusses how the third-generation family business built its product niche and how it tackles industry relationship building today.

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Direct Mail Elevation & the Art of Interruption

Have you ever had a piece of direct mail in your hands, maybe for a campaign that you did for a customer, or simply received at home, that really stopped you in your tracks?

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Branding Together: What Has Print on Demand Made Possible?

Co-hosts Theresa Hegel and Cassie Green asked the experts onsite at Stahls’ Fulfill Engine POD Conference for their insights into how the technology has changed the print and promo industries in the last five years.

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