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  • March 10, 2026 Hannah Rosenberger
    Private Equity Firm Forge52 Takes Majority Stake in Logomark
    Founder and CEO Trevor Gnesin and President Clive Goldberg are both set...
    Featured News Homepage News 
  • March 10, 2026 Gabby Houck
    Tackling the Cutting/Routing Bottleneck
    While cutting and routing equipment has evolved rapidly in recent years, it...
    Featured News Homepage News 
  • March 10, 2026 Brendan Menapace
    ‘Marketing Is Easy. Entertainment Is Hard’: Lessons in Branding From Liquid Death Founder Mike Cessario
    Cessario delivered a keynote presentation at ThreadX 2026 that focused on creating...
    Featured News Homepage News Marketing and Sales 
  • March 9, 2026 Theresa Hegel
    Stahls’ Fulfill Engine Adds Sublimation With Vapor Apparel Integration
    The print-on-demand platform now offers spot dye sublimation decoration for performance garments.
    Featured News Homepage News 
  • March 9, 2026 Promo Insiders
    Promo Insiders: Here Comes the Sun
    Counselor editors taste-test unique snacks and discuss sales ideas for spring and...
    Featured News Homepage News 
A Living Legend: Mark Michelson Joins Printing Industry Hall of Fame

A Living Legend: Mark Michelson Joins...

March 10, 2026
Private Equity Firm Forge52 Takes Majority Stake in Logomark

Private Equity Firm Forge52 Takes Majority...

March 10, 2026
Tackling the Cutting/Routing Bottleneck

Tackling the Cutting/Routing Bottleneck

March 10, 2026
‘Marketing Is Easy. Entertainment Is Hard’: Lessons in Branding From Liquid Death Founder Mike Cessario

‘Marketing Is Easy. Entertainment Is Hard’:...

March 10, 2026

7 Tips for Using Direct-to-Object Printing To Decorate Candle Holders

One of the appeals of candle holders, beyond the purely practical, is their potential to facilitate decorative flair. They’re essentially a blank canvas, and with the right knowledge and tools, you can transform them into so much more than a vessel. Let’s take a look at how.

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Consumer Research: Gender

Exclusive research from ASI explores the promo preferences of consumers across a variety of demographics.

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Labubu-nomics & the Blind Box Boom: How the Viral Trend Could Be a Promo Opportunity

The mystery box concept comes with an element of rarity and surprise that keeps customers wanting more.

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Make Good Habits Good Fun

July 7, 2025July 7, 2025 Greg Muzzillo

We all know that good motivation gets us going, but it’s good habits that keep us going.

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Management

Trump Announces Trade Deal With Vietnam

The pact, which reportedly hasn’t been finalized yet, would place a 20% tariff on imports from Vietnam.

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Where To Aim When You Can’t Spend a Dime

How do you set meaningful goals for FY26 when there’s no money to spend? You aim where dollars don’t matter: your people, your processes, your purpose.

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HALO Releases Annual ESG Report

The Counselor Top 40 distributor said it’s on track to meet near-term emissions reduction targets.

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Keep US Posted Urges Incoming Postmaster General David Steiner To Pause July Postage Rate Hike Taking Effect the Day Before He Begins

Keep US Posted sent an open letter urging incoming Postmaster General David Steiner to assess outgoing Postmaster General Louis DeJoy’s failed “Delivering for America” plan. DeJoy resigned this spring, but not before moving forward with a massive postage increase set to take effect the day before Steiner starts, July 14.

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How To Find the Right Prospects With Direct Mail

In today’s data-rich marketing environment, audience targeting has become more precise and more powerful. One of the most effective methods? List profiling.

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Is Production Inkjet Finally Within Reach?

High equipment costs, large footprints, and the belief that inkjet was only viable for high-volume operations created significant barriers to entry.

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