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  • July 14, 2026 Tara Lerman
    Kirk Ross Joins ASB To Lead Partnership Growth
    Ross comes to the Counselor Top 40 distributor as a consultant, bringing...
    Distributor News Featured News Homepage News 
  • July 14, 2026 Hannah Rosenberger
    Industry Sales Grow 2.5% in Q2 as Business Pressures Persist
    Distributor growth accelerated from the first quarter, but inflation, delayed purchasing decisions...
    Featured News Homepage News 
  • July 14, 2026 Tara Lerman
    Pic The Gift Hires Yoann Giorsetti To Lead Sales Department
    Giorsetti spent more than two decades at Siser before stepping into the...
    Featured News Homepage News Marketing and Sales Printing 
  • July 13, 2026 Cassie Green
    Printing Differently – Unique Details That Make People Buy Products
    In this conversation, Lon Winters, founder of Graphic Elephants, shares the creative thinking...
    Featured News Homepage News 
  • July 13, 2026 Promo Insiders
    Promo Insiders: Breaking Down the Details of ASI Research’s European Promo Market Study
    ASI’s Michele Bell and Nate Kucsma share the trends and most important...
    Featured News Homepage News 
Kirk Ross Joins ASB To Lead Partnership Growth

Kirk Ross Joins ASB To Lead...

July 14, 2026
Industry Sales Grow 2.5% in Q2 as Business Pressures Persist

Industry Sales Grow 2.5% in Q2...

July 14, 2026
Pic The Gift Hires Yoann Giorsetti To Lead Sales Department

Pic The Gift Hires Yoann Giorsetti...

July 14, 2026
Printing Differently – Unique Details That Make People Buy Products

Printing Differently – Unique Details That...

July 13, 2026

Avoiding the Comparison Trap

November 12, 2025November 11, 2025 Bill Prettyman

When we constantly compare ourselves to others, we stifle our creativity and lock ourselves into following someone else’s path. This is the “comparison trap.”

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Homepage Newsbill prettyman, wise

Nikki Stella Joins ASI as Senior VP, Strategic Relationships & Initiatives

Stella will work across various ASI teams to serve distributors, suppliers and decorators.

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Jen Guse Takes on New Role as National Sales Manager at 3M/Promotional Markets

Guse has spent close to a decade at the Counselor Top 40 supplier.

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Promotions Planner: Spread the Love

Start presenting ideas to clients for promo campaigns centered around February observances.

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Target Report: Corrugated Sheet & Box Production

For the past decade, the corrugated packaging sector has stood apart from the ups and downs of the broader general commercial print industry.

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Analysis on Apparel Decorating Industry Trends & Opportunities

Join this roundtable discussion, where Cassie Green, content director of Apparelist; Brandy Jamison-Neth, brand director of Apparelist; and Chris Curran, group president of Media and Events at PRINTING United Alliance, discuss the huge trends shaping today’s apparel decorating industry.

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PRINTING United Alliance’s Sara Osorio on Sustainability in Wide-Format

Sara Osorio, EHS affairs coordinator at PRINTING United Alliance, discusses ongoing trends in sustainability in the wide-format printing industry, including a focus on the benefits of digital printing and the challenges of extended producer responsibility (EPR) legislation.

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Promo Industry Rallies Around Jamaica After Hurricane Melissa

Companies on the island are rebuilding what they lost – while giving back to communities in need.

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Editor’s Picks: Compact Coolers & Lunch Bags

Appeal to commuters, tailgaters and outdoorsy travelers alike with a branded cooler or lunch tote.

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Editor’s Picks: Sustainable Writing Instruments

Having eco-friendly pen options to offer clients is a smart move as sustainability grows more important to consumers.

Read More

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