Say “buh-bye” to basic branded apparel. Discover how to present clients with trend-forward, retail-quality pieces that fit seamlessly into consumers’ closets and lifestyles, even if you’ve never sold promo apparel before.
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From stabilizing stretchy fabrics to adjusting stitch density, industry experts share how decorators can create clean, durable embroidery without compromising the comfort or performance of athleisure garments.
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Abbas Badani, senior director of the university’s Integrated Graphic Services at UNLV, covers his in-plant printing operation’s strong growth into wide-format, and describes its involvement in the promotional products space.
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Gibson started as a national sales manager at the apparel supplier in 2021 and most recently served as director of sales.
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The chairman of Clase Azul México, and a keynote speaker at the 2026 ASI Power Summit, shares highlights of his professional journey, from financial services in corporate America to building a premium spirits brand from scratch.
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Industry leaders from around the world gathered in Kitzbühel, Austria, for the fifth annual GXN Conference, which centered around continued evolution of the industry across eight key areas.
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Making your messaging more clear and credible can get attention and motivate action.
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Clients can honor top performers, celebrate company milestones or recognize team players with an end-of-year awards campaign.
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The branded merchandise manager for the Imagine Group began in promo with a difficult order, but things have gotten easier.
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Dana Schumacher of Quality Resource Group shares her insights on the differences between selling commercial print and promotional products – and how to succeed at both.
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