Now that we have the slate that will produce the next Kings of October (or November if the World Series goes beyond Game 6, which is scheduled for Halloween), prognosticators will ponder such topics…
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When it comes to trade shows, corporate events and meetings, it can be hard to make a lasting impression on prospective clients and attendees. While it’s important to be organized and provide attendees with networking opportunities and knowledge…
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The Vancouver Canucks, who won five straight division titles from 2009 through 2013 but have made the playoffs only once in the four subsequent seasons, will not likely make much news this year unless twin mainstays Daniel and Henrik Sedin can somehow summon magic from their 37-year-old bodies and will them to a postseason berth.…
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The new Essential Phone has been lauded by some as the next potential iPhone killer, meaning it would be the phone capable of dethroning Apple in the smartphone game. We’re not so sure…
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The Consumer Product Safety Commission announced that Skip Hop is recalling a USB night light due to a shock hazard. The Moonlight & Melodies night lights have a USB wall power adapter that, according to the CPSC, can break, creating the risk of shock. The recall both the owl and elephant models of the item.…
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HandStands, Draper, Utah, gave back to its local community by providing a newly founded elementary school in the Salt Lake City area with custom printed Mouse Mats with the school’s mascot on them. This donation helped supply all faculty members with a mousepad for their classrooms for the new school year. “Here at HandStands, we…
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HanesBrands Inc., Winston-Salem, N.C., announced today that it is donating more than 1 million items of underwear and activewear to assist hurricane victims in Florida and Puerto Rico and is using its operations in Puerto Rico and the Dominican Republic to supply essentials to Puerto Rico employees. Hanes is in the process of canvassing its 240…
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In the 1855 poem “Andrea del Sarto,” Robert Browning included the sagacious sentiment that “less is more,” which many of the Englishman’s artistic successors have proven with aplomb, mainly through their allegiance to minimalism. However, with respect to branding products, many industry figures find themselves inclined to shun the no-frills approach, feeling that all-out attempts…
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The Walt Disney Co. is a marketing juggernaut. But for all its massive movie advertising campaigns and omnipresent toy commercials, Disney’s smaller marketing efforts might be even more impressive—particularly the way it uses promotional products in its theme parks. Let’s take a look at some recent examples and see what promotional products distributors can learn from the Mouse House…
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Typos: We hate to see them, and yet we can’t quite get enough of them. Sometimes, typos work for a promotion’s advantage. And sometimes they result in an all out internet frenzy—or in the case of this typo, a political backlash. Advocacy group Great America Alliance sponsored a bus to bring Sarah Palin and former White…
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