Here’s a fun fact you may not have known: Most household cleaning products, like dish detergent and shampoo, are 80 percent water. That means that the packaging is mostly just containing water. So, keeping that in mind, there has to be a way to package household items in a more efficient way, right? That’s right.…
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T-shirt cannons are probably the most fun way to deliver promotional products. Whether it’s the Phillie Phanatic (the best mascot in sports. It’s arguable.) launching T-shirts from his ATV at Citizens Bank Park, or cheerleaders sending them to fans in the stands, the projectile just makes a free T-shirt even more enjoyable. But, like any…
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Bars and restaurants consistently rank among the top clients for promotional products distributors. And it makes sense, when you think about it. Picture one of your favorite restaurants. I’m sure you’re seeing printed menus, signage, T-shirts and uniforms for the workers, branded drinkware behind the bar, paper and plastic bags for to-go orders, etc. Aside…
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Everyone needs an occasional pick-me-up, and the Monster Beverage Corporation has proven a proficient provider of various drinks to sate end-users’ demands for a jolt of added motivation, with 2016 marking its 24th consecutive year…
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Google has thrown its hat in the ring to be the next challenger against Apple’s dominance over the smartphone world. (That title is subjective, depending on who you ask.) There’s no…
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The public and legal perception of cannabis in the U.S. is changing at a rapid rate. Currently, eight states have made it legal to possess recreational marijuana, with a multitude of states passing legislation to decriminalize recreational use and legalize medical use. Because of this, industrial hemp grown in the U.S. will be used for…
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Auburn University’s football program has much to boast about, as its 761 wins land it in 13th place among the sport’s most successful teams and its mascot, Aubie, an anthropomorphic tiger, has claimed nine national…
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Whether free of fat, cholesterol, sugar and/or gluten or teeming with those substances plus other carbohydrates and protein sources, food items, no matter the diversity of their composition, will always serve as a unifier, as they do far more than sustain our bodies. As the fourth quarter unfolds, provisions will prove even more multi-faceted, as…
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Proforma, Cleveland, has launched its 600th client e-commerce store on its ProStores platform, a proprietary online storefront system. ProStores was introduced in 2016 to provide B2B and B2C end-users with a streamlined, Amazon-like experience for online purchases. Proforma currently supports both mid-sized and Fortune 500 company stores. The Proforma ProStores range in value from $25,000…
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Back when I was growing my original Proforma distributorship, I was teaching one of our newer sales reps how to conduct field calls. In my view, field calling is a lost skill. Sadly, in this day of email and voicemail, salespeople think they don’t need to get out and do field calls. I strongly disagree…
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