Hub Pen Company’s Susan Su Promoted to Category Sourcing Manager

Hub Pen Company, Braintree, Mass., announced that Susan Su has been promoted to the position of category sourcing manager. In this role, Su will have the strategic responsibilities to rationalize and expand Hub Pen Company’s product offering within the writing instrument category. She will work closely with different stakeholders within the company to ensure that…

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Is This Sport Sleeve The Future of Promotional Wearables?

The New York Yankees are teaming up with ZGuards to unveil a new sports sleeve with embedded technology. According to a press release, ZGuards is showing off its new ZGuards SmartSleeve on June 25 at Yankee Stadium. The sleeve covers the forearm, and absorbed sweat. It also includes the company’s proprietary technology, so fans can…

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Star Trek’ License Plate, Frame Starts Controversy in Canada

One Canadian “Star Trek” fan might find himself in the middle of a legal battle due to his license plate frame and vanity plate. Nick Troller, a Manitoba native, had a license plate frame that said “We are the Borg, resistance is futile,” referring to a race of aliens from the “Star Trek” franchise. His…

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Partners For Incentives Offers New Online Incentives Platform

Partners for Incentives (PFI), Cleveland, Ohio, announced that it is offering redemptions for hotel and airline travel within a points platform (Awardlink.com). PFI has partnered with a well-established travel company to provide its clients the opportunity to use their award points on hotel and air travel purchases. This platform can now help companies worldwide offer…

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Communicate With Empathy

It’s important to have the facts of a given situation or opportunity. But if you cannot communicate or persuade, you will struggle to find cooperation, collaboration or build consensus. All of those are important for you to master to achieve your goals and great results. In every instance, make an effort to empathize with others.…

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