Komori America Corporation, Rolling Meadows, Ill., announced today that 4over Inc., Moonachie, N.J., has purchased three new Komori Lithrone machines. The addition of the new Komori presses not only adds to 4over Inc.’s capacity to enable fast delivery, but also makes it possible to produce photo-quality print on a variety of substrates, from business cards…
Read MoreMaking an Automatic Impact in the Automotive World
Everyone in the automotive world needs an undeniably strong competitive and creative will to make a lasting difference. Sales figures may be the best means to measure that determination, and with 2016 marking the seventh-straight year of sales gains for new cars and light trucks, distributors could play an equally huge part in heightening future…
Read MoreCombining Duplicate Customers in Quickbooks
Question: I have created a duplicate customer in QuickBooks that has a slightly different name. How do I combine them into one customer account? Answer: Go to “customers” > “customer center.” Highlight the customer name you want to change, right click on it and click “Edit Customer: Job.” Change the customer name to match the…
Read MoreCourt Says University of North Dakota Can Keep Unused Logo Designs Secret
After the University of North Dakota rebranded its sports teams as the Fighting Hawks, it unveiled a newly designed logo, featuring a tough-looking hawk on top of green lettering. While the university was content with…
Read MoreLast Chance to Vote! PM Video Battle: LogoTech Versus MARCO Promotional Products
Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: My bracket is completely busted, just like every other year.) Last week, LogoTech won, and now will face off against MARCO Promotional Products. The winner will be decided by a simple…
Read MoreWhy Disneyland Visitors Are Willing to Wait Up to Four Hours for a Promotional Cup
In her 1913 poem “Sacred Emily,” Gertrude Stein declares “Rose is a rose is a rose is a rose,” giving us a precursor to today’s ubiquitous and highly less poetic “It is what it is” notion. Had the celebrated scribe been a contemporary writer, she might have had to alter her thinking thanks to The…
Read MorePro Towels Annonces Foto Vision Launch
Pro Towels, Pittsburgh, Pa., announce the launch of FOTO Vison. FOTO Vision creates sharp, vivid images where creativity has no limits. Pro Towels will offer no setup charges and minimums as low as one piece for most FOTO Vision products. “Dye sub is far from new in our industry, but the ability to produce it…
Read MoreWhat Does Your Customer Want?
Do your customers want the latest, trendiest, most-newsworthy promotional product? Or do they want to achieve a specific business objective? Or do they want to look like the coolest, hippest, most savvy and in-touch, worldly executive to their associates? Knowing what your clients want is the key to your success. Your value proposition should be…
Read MoreWill Synthetic Spider Silk Take Over the Apparel Market? Possibly
Spider silk certainly has its benefits: It’s lightweight, stretchy and durable. It’s also environmentally friendly. But, the problem is that spider silk isn’t always cost-efficient or easy to produce. That is, until a Bay Area company called Bolt Threads developed a synthetic spider silk material, and is testing it out on ties first. Bolt Threads…
Read MoreCostco’s Nasty Legal Battle Over Popular Golf Ball Could Filter Down to Promo Industry
There’s a potentially vicious legal battle brewing between two retail giants—all over a tiny, unassuming golf ball. And the result could have some implications for the promo industry…
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