The Pros and Cons of Specializing in the Distributor Business

Do you specialize in a particular market? This is one question I always ask distributors at educational presentations as well as one-to-one consultations. Nine out of 10 times, the answer is no. Most feel it’s best to serve as many industries as possible and not limit themselves. Is that the right approach?…

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3 Types of Business Plans: Which Do You Have? Part 2

In my last article, I wrote about the first type of business plan, which is really having no plan at all. The sad fact is that more than 90 percent of business owners and sales representatives have no real plan for their businesses or their lives. The second of the three types of plans is…

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I Love the Smell of Steer Manure!

What are these weeds that are choking our business growth and how can we fertilize where we need to?

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5 (More) Tips for Writing Knife-sharp Press Releases

A follow-up from last month’s popular post, five more pointers for writing clean, pointed and effective press releases.

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Look for the Silver Lining

I had the pleasure of attending an open house and media dinner this past week in Chicago. By all accounts, it was a fantastic event which included spending time with some of the industry’s nicest folks, lots of laughs, a great Moroccan restaurant, a professional belly dancer (as well as some not-so-professional belly dancers, you know who you are) and even a tarot card reader.
I am quite the skeptic and when I sat down for my reading I thought to myself, “Hmm, I am sure this will be way off the mark.” In actuality she was pretty much on target, even if

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