Promo Marketing Seeks Help in the Health Department

Here at Promo Marketing, we don’t market ourselves as the healthiest people (See any of our magazine’s product descriptions. Previously used words and phrases include: pizza, lazy, movie marathon, reheated leftovers, we don’t take the stairs…), but we believe that striving for a healthier lifestyle should be top priority, so we’re trying to make some changes.

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Think Outside The Pillbox!

We all know a pill box is used to organize medicine and vitamins, but what if the business you are promoting has no relation to the health or medical field? Think “outside the box” for very creative ways of promoting with pill boxes and pill trays.

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Recession Disorders?

The aim of psychoanalysis is to relieve people of their neurotic unhappiness so that they can be normally unhappy.
Sigmund Freud, psychiatrist (1856 -1939)

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Hotel Redux

In my last post, I mentioned that I was going to write a bit about selling to the hotel industry this week. Larry Wilhelm, president and owner of Custom HBC, gave me a ton of information that I wasn’t able to use for my March travel feature, but I thought was interesting and useful and I don’t want to let it slip by. What follows is Wilhelm explaining different ways distributors can target the hotel industry with health-care promotions, more or less directly from our interview, edited only for length and clarity.

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