For Promotional Product Sales, Protect Your Client’s Brand

Whether you are selling to a global brand like Nike or to your local YMCA, no single asset is more valuable to your client than the client’s good name.

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Why…?

Why… be connected? I’ve often talked about my love of trade shows and the value of business relationships, which are the cornerstone of a successful business. 

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The Amazing Fashion: 3 Gatsby-inspired Looks

The Great Gatsby finally opened over the weekend. Does the unbridled glamour of 1920s-inspired fashion translate to the promotional products industry?

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“Give Me Some Sugar, Baby!”

I am a year or two into my fourth decade in the promotional products industry. I have a lot of experience and a lot of solutions under my belt, but there are always opportunities to learn, to grow, to approach things fresh and different, to keep yourself energized and productive no matter how long you’ve been at this branding game.

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What Makes You Stand Apart from Your Competitors?

I’m active on LinkedIn and my network continues to grow. I get all kinds of connection requests as many of you do. I ignore the carpet cleaners and auto service businesses that are across the county who want to connect, but I always accept connections with people within our industry.

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Wanted: Good News

Hard-pressed for good news? It’s easier to find than you think. Read on for encouraging words from PPAI President and CEO Paul Bellantone, CAE.

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