Three Little Words

This week we’re going to do an exercise that will define your Three-Word Promo Identity. It’s going to be fun, unless we end up with three silly words, like Wonky Water Wedgie. But I don’t see that happening…

Read More

Promotions Are Coming: 3 Ways to Honor Game of Thrones

Season 3 of HBO’s “Game of Thrones” premieres on March 31. Here are some fun ways to connect the worlds of fantasy and promotional products.

Read More