Customer shopping expectations are racing ahead at light speed. We are at the point where buying online is often simpler and preferred over talking with a person. When that happens, new value is created and a new buying preferences are formed. To build your business, you must leverage your relationships while participating in the burgeoning…
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The Real Reason Industry E-commerce Firms are Growing Faster Than You
By now you have heard the fact that overall industry firms grew at 1 percent, while industry online firms grew at 33 percent. According to PPAI research, “The proportion of online sales compared to total sales in the industry increased by 4 percentage points from 13.6 percent in 2013 to 17.9 percent in 2014.” Wait, you have valuable relationships and great service, yet overall online firms are growing faster than traditional firms? Why is that?
Read MoreThe Best and Worst Careers of 2013
CareerCast.com ranked the top 200 U.S. careers based on work environment, median salary, future prospects and stress level. My job made the list at 168. Where did sales positions rank?
Read MoreEasy Ways to Improve Your Online Sales
In honor of Cyber Monday, a few simple ways to strengthen your online marketing, web store design and customer service.
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