6 Things Clients Are Buying

Clients and prospects still are buying. Your customers still need you and still want to buy from you. What your customers want to buy is a more efficient, more profitable, more exciting company. They want to buy a better brand. They want to buy the ability to be the first choice among shoppers looking for the services…

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My Best Promotion: Infusing Bold Solutions & What We Do Do

This year, the Be Bold, Be Different, Be Memorable blog postings will have a common theme. Promo Marketing has asked me to focus on the topic “My Best Promotion.”

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My Favorite Promotion … “You Know What It Is”

My favorite promotional item carries a lot of meaning for me. Here’s a clue to figure it out: If you’re like rapper Wiz Khalifa, “you know what it is.”

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99 Problems: An ineffective promotion shouldn’t be one

Asking solid questions can make the difference between an effective promotion and a flop. Here are some suggestions to help you reach your target audience.

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New Skills to Apply the New Rules

If normal is dead and the values have changed, what are the new skills you will need in this new digital, wired, connected, reinvented world?

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Top 3 Ways to Increase the Order Size

It’s the time of the year when you may be concerned about reaching your 2011 promotional products sales goals. If you’re not quite where you want to be, today’s blog post is sure to help get you there.

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