I recently attended Magento Imagine and Informatica World, both in Las Vegas, and got to see how non-industry people are using promotional products at events. Watching the booth staff and interactions from attendees was very telling on what should and should not be done.
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Great educational sessions are such a good use of time but bad ones are a huge waste of time. We’ve all been in educational sessions only to realize five minutes into the session the content was misrepresented, or the speaker is horrible.
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Recently, someone impacted my life. It was a virtual stranger I have never met. This wasn’t a family member, a friend, business colleague, or spiritual advisor. It was a sales guy.
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What will trade shows of the future look like and where is our industry going?
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Below is part three of my thoughts and notes from education sessions I attended Tuesday at PPAI Vegas. This is my third and final post on the education sessions, though I might have some other PPAI-Vegas-related posts for you next week.
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Below is part two of my thoughts and notes from the education sessions I attended Tuesday at The PPAI Expo Las Vegas. Tomorrow I’ll be posting my third and final set of notes on the sessions.
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