There is no such thing as the “average user” on the Internet. No matter how good your insights, you are going to need input from people who do not think like you. The most effective way to do this is through user testing.
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Google released a new algorithm that punishes your site if it isn’t mobile-friendly. Sure, a mobile site is a smart idea and you should have one. However, it is not urgent for most of you. Here are three reasons the hype is not going to match up the reality for most promotional products companies (as well as a few other companies).
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This week, we announced the redesign of our home page and magazine. Let us know what you think about the new looks.
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Selling on price is good. Selling on personality is better. Here are examples of companies that sell by writing well.
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QR codes, the little square bar codes popping up everywhere, have a lot of good uses. Most people just aren’t using them that way.
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Updates on the Obama campaign lawsuit and the CPSC product safety database, as well as the best excuse to order both the omelet and waffles at brunch on Sunday.
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UPDATE: We’ve had a great response to the launch of Promo Marketing distributor websites. I’d like to thank everyone for the feedback and assure you that it won’t fall on deaf ears. Thanks to distributor site owners we have added new address privacy functionality and are in the process of providing more customization options.
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My name is Christen Gruebel and I have Computer Rage.
Though I can keep it at an appropriate-for-the-office level (hence, I tap the mouse irritatedly without throwing and breaking it), I have had my moments.
Hi. Welcome back, you.
Since I got nothing but crickets from my last post’s call for comments, I am forced to do all the heavy lifting this week. But that’s the point of having one’s own blog, I suppose. It seems you’re onto the fact I’m trying very hard to not have to think of a new topic each week. Thanks reader, for always keeping me on my toes and teaching me a life lesson to boot.
Now, let’s talk a little bit about things that are free.
First up, free editorial. Suppliers, I’m going to let you in on a not-so-hidden secret: