In building our PPAI-award winning FreePromoTips.com program into a valuable resource for the industry, we have always made a conscious effort to keep it out of the radar of the non-industry online community. This is a program with content that specifically is focused on the promotional marketing industry.
Read More
What do you find most important when searching for supplier partners? Are you a bargain shopper? Do you look for the best product quality? Where do you start?
Read More
Full disclosure here—and I’ve said this before—I love trade shows. There is no better way for distributors to connect with their supplier partners. Suppliers have the opportunity to connect with new prospects and to strengthen relationships with current customers. There is no question, however, that the dynamics of trade shows are changing. It’s a big topic that I will address in two parts.
Read More
Rod Brown may be the best salesperson ever. He proposed to his wife Barbara eight days after their first date. She walked into his distributorship as a rep for the Shaw Umbrella Company and after two business meetings they had their first date on a Thursday night. The following Friday, he proposed. They have been happily married for 25 years. “The best sale I ever made!” he recounts.
Read More
Is product safety and compliance a trend? Or is it here to stay? The answer depends on whom you ask.
Read More
The best solutions to complex problems have always been found through a collaborative effort. And this is true in our industry; it truly takes a village to successfully deliver product safety and compliance.
Read More
Having a value system that is based on honesty and doing what you say, to me just isn’t that hard. Lately, a few situations have come up in business that got me thinking about these things and the values I hold with high regard.
Read More
By now, you should have received our 2011 Top Supplier’s Issue. While the issue is intense to produce, it’s also exciting to see exactly how the supplier segment of the industry is fairing and who does what the best in your eyes.
Read More
There are few topics in our industry that stimulate more lively discussion then trade shows. Are there too many? What do you really get out of them? What will you miss if you don’t go? And the question that seems to be hotly debated recently… should industry trade shows allow hosted end-users to attend?
Read More
Is there room for soft-hearted words like “love” in the world of business?
Read More