Promotional Products Suppliers Stink at Twitter

It’s a shame, as suppliers are missing an opportunity to feed promotional distributors great content to feed to buyers. Instead, it’s a random special or product of the day or worse, begging for votes on the latest award.

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Social Media, Planning for the Future, and the Best Phonebook Ever

I’m just wrapping up my part in this year’s Buyer’s Guide (if you guys ever want you have a lot of fun, try proofreading a phonebook), and am just starting to get into the meat of our December issue, so this week I thought a nice, simple link roundup might be a good post for this week.

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Google AdWords vs. Social Networking for Small-Business Promotion

Discussing a case study from the New York Times about a small apparel seller’s experience with Google’s paid advertising platform versus free social networking methods

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