In a webinar on the ASI Learning Network, sales veteran Cliff Quicksell offers his expertise for expanding client bases with this attention-grabbing marketing tactic.
3 Proven Ways To Build a Self-Promo Campaign
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Top 10 of 2025: Trends, Analysis & Commentary
ASI Media’s readers were especially eager for data this year on everything from promo sales to the labor market to AI usage.
Direct Mail v. Junk Mail — It Matters!
Direct mail pieces are thoughtful, personalized in some way to make the recipient feel seen and acknowledged.
Chocolate Chocolate Rebrands as Totally Chocolate Promo
The supplier says the name change aligns it more closely with its retail brand, Totally Chocolate.
5 Insights for Building Strong Supplier-Distributor Partnerships
Katie Kailik, national account manager at Peerless Umbrella (asi/76730), shared her tips in a recent Quick Hit video on the ASI Learning Network.
Top 10 of 2025: Promo for the Planet
Sustainability coverage this year included discussions on the most important certifications – as well as some exciting innovations and initiatives to watch.
Obituary: David Long, Sourcing City
The chairman of the U.K.-based promotional products service organization will be remembered not only for his leadership and vision, but also for his integrity, kindness and collaborative nature.
Top 10 of 2025: Print & Promo Marketing
The most-read stories from the converging worlds of print and promotional products.
4 Ways to Use Popular Trends as Inspiration for Promo Campaigns
Promo product trends are now keeping pace with the quick-moving consumer market, and that means distributors can meet end-buyer and recipient demand faster than ever before.
Profiting Through Convergence: How Print Providers Are Winning Across Market Segments
In a recent presentation during the 2025 PRINTING United Expo, drawn from the firm’s Profiting Through Convergence study, Lisa Cross offered a revealing snapshot of how printers are expanding beyond traditional boundaries to capture new revenue.