Despite the similarities between the print and promo markets, distributors transitioning from one medium to the other can face unique challenges because of the distinctions between the two. Here are the essentials you need to know about both.
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The Specialty Company Acquires Promotional Alliance
The deal sees Mississippi-based promo distributor TSC expand its footprint to Minnesota and the upper Midwest more broadly with the purchase of the Shoreview, MN, distributorship.
Gemline Becomes Largest Promo Firm to Achieve B Corp Certification
The Counselor Top 40 supplier joins a growing movement of companies balancing profit and purpose.
Green Day Combines Tags, Labels & Even Toothbrushes for ‘Dookie’ Anniversary Release
The legendary pop-punk band is releasing each of its seminal album’s tracks on antiquated and obscure products – and decorating them with a special label or tag.
Securing Next-Generation Talent
Tech-savvy 20-somethings are entering the work world in force. Here’s how to attract and retain the best.
2025 USPS Postal Promotions to Maximize Savings
The USPS has announced no postage increase for January 2025, making it the perfect time to maximize postal savings through their 2025 promotions.
Promo Firms Announce Closures as Hurricane Milton Closes In
Counselor Top 40 suppliers were among those planning to shut down for a time the week of Oct. 6 as the massive hurricane was on track for a Florida landfall.
Heat Transfers 101: Which Methods Are Right for You?
Heat printing has never been more popular for custom apparel decoration. This primer explains the basics of each transfer type, along with advanced tips for achieving optimal results.
How Winter Weather, Layering and ‘Indoor Outerwear’ Can Power Your Next Promo
We’ve compiled tips from leading apparel suppliers to educate you on how to best capitalize on the potential in outerwear sales this autumn and winter.
Attraction Now Upcycling Its Textile Scraps
The Canadian apparel supplier has partnered with a manufacturer that shreds its cutting room waste, transforming it into padding or acoustic underlayment.