TemperPack, which supplies insulated packaging to meal delivery services, is giving its customers the chance to print insulation in-house to offset truck delivery needs. Could this be the future of eco-friendly packaging to some degree?
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Chick-fil-A’s Sauce Collection is a Simple, Color-Coded Branding Achievement
Chick Fil A is back with another line of merchandise, this one pairing items like shirts, watches, shoes, and drinkware with one key aspect of its restaurant: its sauce selection. Each collection has its own color scheme to match the dipping sauce packaging.
Apparelist Podcast: Direct-to-Film, AI, and More: Technology in the Decorated Apparel Industry
Join Apparelist Content Director Cassie Green along with guests David Clifton, chief marketing and customer experience officer at alphabroder, and Jenna Sackett, brand activation manager at STAHLS’, to discuss a variety of technologies that touch the apparel community.
SnugZ USA Names Shelly Allred As New CFO
SnugZ USA, West Jordan, UT, has announced that it has made strategic changes to its senior leadership team. Shelly Allred has been named the company’s new CFO. Allred begins her tenure with the supplier with a wealth of knowledge, leadership, and experience in the auto and insurance markets with over $15 billion in annual revenue.…
Indonesian Businesses Set to Lose Merchandise Revenue After U-20 World Cup Moved
Afer Indonesia was stripped of its host country status, local businesses are left with hundreds of thousands of pieces of FIFA U-20 World Cup merchandise, with small businesses losing out on billions in revenue.
Fake Blood and Dungeon Walls: A Very Metal Case Study in Experiential Branding
The Gwar Bar is a bar in Richmond, VA, dedicated to one of the most heavily costumed and mythologized bands around. It uses dungeon-esque wall decorations, metal signage, and even fake blood to capture the band’s essence, and it’s a good case study for how to hone in on a brand identity for installments.
Navitor Introduces 2000 Plus PrintPro Self-Inking Stamp Line
Navitor, North Mankato, MN, announced the launch of its all-new 2000 Plus PrintPro self-inking stamp line. Since 1987, the 2000 Plus name has been synonymous with best-in-class marketing devices that are exclusive to the U.S. market. This new line of self-inking stamps will provide users with a new level of convenience, speed, and accuracy to…
Do You Believe In You?
I love Ed Mylett. Recently, I heard Ed talk about identifying the individual who holds the greatest importance in believing in our worth and potential. Most of us may think it is of the utmost importance that our prospects believe in us and our value. Fact is, as Ed said, the most important person you…
The McDonald’s TableBag Shows What You Can Do with Packaging
McDonald’s just unveiled a new bit of packaging a few months ago called the TableBag, which turns your food back into a standalone cardboard table. It shows that designers are thinking about eco-friendly ways to create promotional items, and also new ways to play with packaging design to create a memorable experience.
White Castle Shows How Brands Can Do More Laid Back Beer Co-Brands
White Castle and Philadelphia brewery Evil Genius teamed up for a co-branded beer. But, unlike others that came before, it doesn’t use weird flavor profiles for attention. It’s a good example of how distributors can co-brand without going too far.