From classy convenience-store replicas to cutesy coffee merch, brands did not disappoint with their seasonal holiday promo drops.
Best in Branding: Cheers to a Year of Fun & Festive Merch
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Unhappy Customer? Make It Free!
Imagine buying something, requesting a return, and suddenly you are gifted with that product.
Elevating Service, Sustainability & Strategy at Yale Printing & Publishing Services
When Yale University Printing and Publishing Services (YPPS) launched its Web-to-print system in August, it was an immediate hit with customers.
The Top 1%
How do the best reps think? What makes them different? I’m referring to the top 2%…maybe 1%. How do they do what most call impossible so easily?
3 Proven Ways To Build a Self-Promo Campaign
In a webinar on the ASI Learning Network, sales veteran Cliff Quicksell offers his expertise for expanding client bases with this attention-grabbing marketing tactic.
Top 10 of 2025: Trends, Analysis & Commentary
ASI Media’s readers were especially eager for data this year on everything from promo sales to the labor market to AI usage.
Direct Mail v. Junk Mail — It Matters!
Direct mail pieces are thoughtful, personalized in some way to make the recipient feel seen and acknowledged.
Chocolate Chocolate Rebrands as Totally Chocolate Promo
The supplier says the name change aligns it more closely with its retail brand, Totally Chocolate.
5 Insights for Building Strong Supplier-Distributor Partnerships
Katie Kailik, national account manager at Peerless Umbrella (asi/76730), shared her tips in a recent Quick Hit video on the ASI Learning Network.
Top 10 of 2025: Promo for the Planet
Sustainability coverage this year included discussions on the most important certifications – as well as some exciting innovations and initiatives to watch.