As part of Print & Promo Marketing’s ongoing feature, Executive Perspectives, we get to know leading professionals in the print and promotional industry. This month, we interviewed Karl Ziegler, president of Ruckus & Co. Inc., Greenwood, South Carolina. Here, he shares how personal growth fuels his leadership style, offers a glimpse into serving high-profile events,…
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How Distributors and Suppliers Can Use Contract Decorators for Difficult Jobs
Promo firms that decorate in-house often outsource decoration jobs that might be expensive or require equipment that they don’t have in-house.
Hirsch Now Offers Apparel Through Brand Partnership
The family-owned, Houston-based supplier is selling polos and more in the promo space from sustainability-focused active lifestyle brand TASC.
Convergence Corner: Combining Print and Promo for the Hospitality and Gaming Industries
SmartSource account executive Jake Epstein Epstein has been creating promos and campaigns that blend signage, print products, plastic cards, and promotional hard goods for the tourism, hospitality, and gaming industries.
New York’s ‘Small Bottle’ Ban Could Present Opportunity for Promo & Print Firms
New York is prohibiting small toiletry bottles in hotel rooms beginning in 2025, creating an opportunity for larger-bottle orders, or even entirely different designs for single-use products with special packaging.
Whitestone Branding Announces Second Acquisition in as Many Weeks
Projecting more than $20 million in 2024 revenue, the New York City-headquartered firm has bought San Francisco-founded distributor Design Like Whoa.
The SnugZ USA Holiday WishBook is Here!
The 2024 Holiday WishBook is here, and it’s more exciting than a kid on Christmas morning. This year’s edition is a veritable Santa’s sleigh of gifts, ensuring you find the perfect gifts for everyone on your list. Relive the joy of flipping through pages of your favorite holiday catalogs with our curated selection. Whether you’re…
The One Solution to All Your Business Challenges
There is only one source for all our business challenges. Most of us look outside of ourselves for all our challenges: It’s our prospect’s fault for not understanding our sales pitch It’s our customer’s fault for not placing their last order with us It’s our employee’s fault for not getting their work done on time…
Delta Apparel’s Stock To Be Delisted Amid Bankruptcy
A federal filing indicated shareholders in the publicly traded apparel supplier could experience “a complete or significant loss on their investment.”
How AI Is Changing SEO & Digital Marketing
Back in May, Google started incorporating AI-generated summaries at the tops of many search results. In a blog post detailing the change, the tech giant said its “custom Gemini model can take the legwork out of searching.” AI Overviews include a short summary, with the sources shown gallery-style in a drop-down menu below. In fine print at…