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End-Buyer Research: West

ASI’s exclusive research reveals client buying habits in eight markets and across multiple demographics.

The Cannabis Market Is Growing: How Print and Promo Distributors Can Grow Alongside It

Expanding legalization and changing perception have made the cannabis market one of the most opportunity-filled for distributors of both print and promotional products. But, there’s still a lot they should learn before they jump in.

Sustainability Brewing: Brand Upcycles Beer Industry’s Waste Into New Products

Emily Neville launched Beer to Bags a few years after starting a clothing upcycling business in college.

Direct Mail: QR Code or Not?

July 22, 2024 Summer Gould

Does a QR Code add value to direct mail? Well, yes it can. However, before you go put a QR Code on every direct mail piece you send out let’s discuss what works and what does not. Before you even start down the path of adding QR Codes, what are you trying to do? Why…

Unfolding Trends: How to Use Folders and Brochures in Print and Promo Campaigns

A look into different substrates, designs, and customer verticals for distributors incorporating folders and brochures into their sales.

Proposed Americas Act Lays Out Plan to Nearshore Apparel Manufacturing

This bipartisan plan is part of an effort by legislators to bring domestic manufacturers’ production out of China and create a new partnership between the countries of the Americas.