Use this practical advice to increase your company’s market value and secure a lucrative deal.
The Exit Strategy Blueprint: Maximizing How Much Your Business Sells For
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Rising Costs & Supply Chain Shifts: The Potential Fallout for Promo From Trump’s New Tariffs
There’s also concern the new levies will saddle end-buyers with heavier cost burdens that prevent or limit their ability to invest in branded merchandise.
USA-Made Supplier Bison Coolers Features in Google Super Bowl Ad Campaign
Google selected the Fort Worth-based family-owned business as the Texas representative for “50 Stories, 50 States,” featuring the firm in a 30-second commercial spot.
Fully Promoted Says Promo Sales Hit $131.2 Million in 2024
The Counselor Top 40 distributor’s revenue tally represented an approximately 3% increase over the prior year, beating the average industry rise of 1.8%.
Direct Mail on the Brain
The “mail moment” — the experience that they have when they hold a mailer in their hands and look at it — can be a powerful way to engage with them.
Custom Ink Appoints Ben Litvinas as Chief Data & Analytics Officer
Litvinas’ role will include growth in machine learning and developing AI capabilities at the Counselor Top 40 distributor.
Cimpress Reports ‘Disappointing’ Q2 Financial Results, Says CEO
The parent company of Vistaprint and National Pen increased revenue, but its earnings before interest, taxes, depreciation and amortization were down.
Promotional ‘Ted Lasso’ Card From 2014 Kit Sells for Thousands at Auction
The story underscores how print products complement other promotional products – and can even become the star of the show.
Style & Safety First: Trends in Rugged Apparel & Workwear
Beyond rugged durability, workwear is incorporating design elements to enhance comfort and follow trends.
The Current State of Nearshoring in Mexico
Scott Edidin and Scott Pearson of supplier 6AM Sourcing discuss the promo industry’s opportunities in Mexico, following President Donald Trump’s swearing-in for his second term.