A majority of respondents to the Counselor Top 40 distributor’s 2026 Swag Trends Survey said they prefer to give employees premium items to build unity and culture.
Custom Ink Survey Shows Corporate End-Buyers Prioritize High-End, Stylish Promo
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ASI Orlando 2026: A Wrap-Up of the 3-Day Event
The industry’s first show of the year featured two days of exhibits, a full slate of professional development sessions and a keynote address.
How Foam Party Hats Struck Promo Gold With Viral Chicago Bears Cheese Grater Hats
After the Green Bay Packers’ legal team nixed the cheese hat, Foam Party Hats found even greater success with the team’s rivals.
Breaking Through Bottlenecks
Your biggest obstacle to growth isn’t your people, your equipment or your customers. It’s your workflow.
ASI Orlando 2026: 4 Hard Goods Trends Set To Shape the Year Ahead
On the ASI Orlando show floor, suppliers showed off new products, from sustainable tech accessories to subtle branding opportunities to viral mini-totes.
TikTok Ads for Print Shops in 2026: Worth the Investment?
Let’s explore whether TikTok should be part of your marketing strategy and how it compares with other social media for printers.
Stahls’ Rebrands Transfer Express as TXP
The revamped online platform brings AI assistance and other streamlined services for decorated apparel.
ASI Orlando 2026: Full Recap of the Show
The first promo trade show of the year offered attendees professional development opportunities and the latest product trends from more than 570 suppliers.
ASI Orlando 2026: 4 Promo Apparel & Headwear Trends From the Show Floor
From fashion-forward cuts and cozy fabrics to creative decoration, suppliers at ASI Show Orlando showed off how retail influence is set to continue to shape promo apparel in 2026.
Where AI & Art Intersect: Print’s Role in the Next Creative Era
While AI promises speed, scale and efficiency, its advantages raise deeper questions about authorship, authenticity and value.