The Gold Coast Promotional Products Association (GCPPA) celebrated its successful 2017 with a year-ending holiday party and annual meeting, held on Dec. 18 at the MaiKai Polynesian restaurant in Ft. Lauderdale, Fla. Outgoing president, Jean Kalinsky, welcomed members and guests to this event, which featured a keynote presentation from Paul Bellantone, CEO and President of…
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Follow the Money: Selling to Banks and Financial Institutions
If you’re anything like us, you have amassed a large quantity of writing instruments bearing the name of your local bank or credit union. Chances are, you got these pens after signing paperwork, writing on deposit slips or maybe you’re just a serial pen thief. (Kidding!) But places like banks and other financial institutions are…
Here’s Why Disney Won’t Sell Branded Merchandise at Its New ‘Star Wars’ Theme Parks
Even though Star Wars fans are well known for their enthusiasm regarding branded merchandise, Disney hopes that fans will buy in to this sort of merchandise that will allow the park to maintain its immersive look and feel. After all, it would be mighty strange to see aliens hawking t-shirts—or at the very least, not the fantasy world we’d like to imagine ourselves living in…
Prime Line’s Vice President of Sales Paula Shulman Steps Down
Prime Line announced today that Paula Shulman will step away from her role as vice president of sales at the end of the year and continue with the company as a consultant. “It’s been a difficult decision for me but one that is right at this time. With the merger of alphabroder behind us, now…
Meet Alyce: The Business Gifting Company That Does the Personalization for You
Personalization, and researching your clients and end-users to provide a product that will be used on a regular basis and, therefore, provides long-lasting brand awareness, is key for promotional products distributors. The more an end-user enjoys the item they receive, the more they think about your clients and do so positively. In this age of…
Row Over Wembley Trademark a Test of Intellectual Property Law
The team features multi-career athletes, including a lorry driver and a gas fitter. Needless to say, this is not what people think of when they hear the word Wembley. And yet, since 2012, this club has held a trademark on the name. For some reason, the FA failed to challenge this trademark, and has since been banned from selling Wembley-branded merchandise in certain European countries. Against the odds, Wembley FC has maintained the trademark—until now, of course…
NFL and Barstool Sports Could Soon Be at War Over T-shirts
With its origins in Milton, Massachusetts and headquarters in New York City, Barstool Sports, through founder Dave Portnoy, has adopted a take-no-nonsense-from-anyone identity thanks to its satirical coverage of sports and men’s lifestyle matters and eclectic apparel collections. The items that comprise the entity’s Saturdays Are For The Boys (SAFTB) line have made Portnoy and…
My 5 Favorite Promotions of the Week, Part 4
It’s been awhile since I compiled my list of promo favorites, but in the spirit of the holidays and “The Sound of Music,” I figured it was time to list out a few of my favorite things from this past week. Keep reading for my top five. 1. Sixers Scarf Credit:…
These 5 Apparel Colors Are Trending for 2018
With the year coming to a close, there’s no better time to look ahead to 2018. For us in the promotional apparel world, that means it’s time to make predictions about which colors will take off. Pantone already announced its 2018 color of the year, but fashion news sites are beginning to make their bold…
Pinterest Predicts These 10 Style Trends Will Be Huge for 2018
Thanks to Pinterest’s massive cache of user data, the social media site can make relatively accurate predictions when it comes to what’s sure to be hot in the coming year. For 2017, it was bell sleeves, pins and patches, and neutrals. The company just released its apparel trend predictions for 2018, and if you’re looking…
