I recently sat down with Tim Andrews, president and CEO of Advertising Specialty Institute (ASI), and Dave Leskusky, president of PRINTING United Alliance, to talk about the upcoming PRINTING United Expo – and why promo suppliers and distributors should make it a point to attend the show. We also chatted about the value print service providers (PSPs) get from attending any of ASI’s three major trade shows. (Next up is ASI Orlando in January 2026).
In this episode of ASI Media’s Promo Insiders podcast, ASI President and CEO Tim Andrews and PRINTING United Alliance President Dave Leskusky chat about why trade shows are so important for print and promo professionals to attend.
“It’s a great learning experience for people to walk the show floor, see all the products in action and see the capabilities and technologies – whether you’re a supplier or a distributor,” Andrews says of PRINTING United Expo.
On the flip side, PSPs should come to ASI shows to take advantage of the educational and networking opportunities on hand, Leskusky says. “There are tremendous opportunities for partnerships at the shows,” he adds.
You can watch – or just listen – to the full episode of ASI’s Promo Insiders podcast to hear more of their insights. Based on that conversation, however, here are 10 reasons print and promo folks should consider attending each other’s trade shows.
Read the full article on Printing Impressions.
