Prime Line, Bridgeport, Conn., launched its magalog, titled “New and Trending 2015” that includes 21 new items, as well as top-sellers, in a format that includes infographics, success stories and other editorial content.
The 64-page magalog displays both U.S. and Canadian pricing. It is available in print and digital formats with an option of customizing the cover with a distributor logo and contact information.
“Our magalog differs from a typical supplier catalog in a number of ways,” said David Fiderer, Prime’s director of marketing. “We integrated various types of editorial content to help distributors sell our products and educate end-buyers [on] how to use them. We used more and larger lifestyle images, which give it a different look than anything we’ve done before.”
Among the new items featured in the magalog are two Apple MFi-certified Lightning adapter combos, a Super Seal Waterproof Bag to protect large smartphones, a Mop Topper Awareness Stylus Pen and a Selfie Stick. The sunglasses category debuted as Prime has introduced two new sunglasses styles.
To order a Prime magalog, email [email protected]. For more than three copies, a UPS or FedEx shipper number is required.
For more information, visit www.primeline.com.
