Adapting Your Style

Many of us have taken a behavioral style inventory at some point in our careers. While the intent of these inventories may differ based on why we are taking it, most of the time they are to improve communication between people of different styles.

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Making The Right Splash at The Show

We’re getting into the 2014 winter trade show season and anyone reading this has varying experiences with past shows. You’ve either participated in several and know exactly what you want to accomplish—or you have attended few (or none) and may have levels of excitement or anxiety. 

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Is Experience the Enemy of Innovation?

One of my former marketing professors at a large, local university recently asked me to help judge upper-level marketing presentations with other area marketing professionals. The small, group presentations were based on either a product introduction or a new marketing plan for a small business facing an issue.

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What We Can Learn from Bad Drivers

After having an especially trying excursion to the office recently, some parallels between the day-to-day drive and what we run into professionally came to light.

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Hold Your Own Open Gym

High school athletes are expected to spend time practicing in the off-season of the sports they participate in. They call these “open gyms.” The same off-season practice is just as important for suppliers and distributors.

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