Excerpts from Education at PPAI Vegas, Part 3

Below is part three of my thoughts and notes from education sessions I attended Tuesday at PPAI Vegas. This is my third and final post on the education sessions, though I might have some other PPAI-Vegas-related posts for you next week.

Read More

Excerpts from Education at PPAI Vegas, Part 2

Below is part two of my thoughts and notes from the education sessions I attended Tuesday at The PPAI Expo Las Vegas. Tomorrow I’ll be posting my third and final set of notes on the sessions.

Read More

Excerpts from Education at PPAI Vegas

Greetings from a sunny, yet surprisingly cold, Las Vegas! I’m here at the PPAI Expo 2011 in Las Vegas for the third year straight, though this time I was able to make it up a day earlier than normal to attend a few education sessions. It’s my first time attending any industry classes, so I thought it might be cool to share some of my notes and thoughts from the sessions.

Read More

Social Media, Planning for the Future, and the Best Phonebook Ever

I’m just wrapping up my part in this year’s Buyer’s Guide (if you guys ever want you have a lot of fun, try proofreading a phonebook), and am just starting to get into the meat of our December issue, so this week I thought a nice, simple link roundup might be a good post for this week.

Read More

Crowdsource your Designs

Bloomberg Businessweek ran an interesting article a few days ago about the website Threadless and how they select which T-shirt designs to sell. I thought there were a couple ideas worth considering when working with promotional apparel.

If you’re not familiar with Threadless, the site mixes standard online retail T-shirt vending with American Idol-esque voting.

Read More