5 (More) Tips for Writing Knife-sharp Press Releases

A follow-up from last month’s popular post, five more pointers for writing clean, pointed and effective press releases.

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What Was Our Industry Like in 1912?

Recently a good friend gifted me with a rare historical find. Going through his late grandfather’s “stuff” he came across a solicitation from The Oakland Advertising Company located in Akron, Ohio, mailed December 3, 1912.

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Promotional Products Suppliers Selling Direct… What Can You Do?

A spirited discussion is going on in a LinkedIn email forum that I subscribe to about a few promotional products suppliers who sell direct and may be trying to steal your customers.

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How to Lead Today, Part 1

To flourish and remain relevant in this highly competitive and rapidly changing industry environment, you must be very clear about who you are, what you are and what you deliver in terms of value, meaning, leadership and professionalism.

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Sales Lessons from Mom

As I look ahead to Mother’s Day and think back on what she has taught me, it occurs to me that she contributed a great deal to my sales career and that many of her parental lessons translate well to the sales world.

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Leadership, Government and Technology: Excerpted Interviews From Our Annual Top Distributors Piece

The release of our annual top distributors piece is only a few weeks away. Click through for a teaser of some of the great industry interviews published within.

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