Ask the Accountant

Question: I use the order system in QuickBooks Premier. Why don’t the customer sales order and supplier purchase order appear in my financial statements?

In QuickBooks, the customer sales order and supplier purchase order are “non-posting” information. That means that they are logged in the order portion of the software, but they aren’t posted in your accounting system until:

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The Real Reason Industry E-commerce Firms are Growing Faster Than You

By now you have heard the fact that overall industry firms grew at 1 percent, while industry online firms grew at 33 percent. According to PPAI research, “The proportion of online sales compared to total sales in the industry increased by 4 percentage points from 13.6 percent in 2013 to 17.9 percent in 2014.” Wait, you have valuable relationships and great service, yet overall online firms are growing faster than traditional firms? Why is that?

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Ask the Accountant

Question: I am starting out as an ad specialty distributor. Is it better to set up my books on a cash or accrual basis for tax purposes?

That is a question to be answered by your CPA. As is the case with all tax laws, the answer is not cut and dry, or simple. It is contingent on many factors, such as how your business is structured, the amount of gross annual sales, and whether or not you inventory items.

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Are You Selling What They Are Buying?

You must remember this: Your customer is not buying a promotional product. They are buying the benefits that promotional products deliver. They are buying the thrill of sharing their company’s brand, image and stories with their audiences. They are buying a gift that will share their values and promises with people they want to have a deeper and stronger relationship with.

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