In the Wake of Global Cyber-Glitches, Paper Shines

In light of the most recent “cyber-glitches” impacting millions across the globe, it’s worth reminding ourselves of the value of paper. Digital forms are convenient, and once a company has invested in the transition to digital, those forms don’t require requisitions, delivery time, or payment. That sounds great—until it’s not. When your system is down,…

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The One Solution to All Your Business Challenges

There is only one source for all our business challenges. Most of us look outside of ourselves for all our challenges: It’s our prospect’s fault for not understanding our sales pitch It’s our customer’s fault for not placing their last order with us It’s our employee’s fault for not getting their work done on time…

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Leveraging Digital Label Presses for Seasonal and Regional Marketing

If you sell into any type of food or beverage market, you know how important seasonal marketing can be. Whether it’s cookies with box labels themed around the holidays, craft brews with limited edition labels themed around popular sports events like the Super Bowl or March Madness, or limited editions of wine and spirits designed…

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3 Keys to Being in Control of the Sales Process: Even When You Feel Out of Control

Sales can seem difficult and out of control unless you know the keys to making the sales process easy. Always be in control. Here are the 3 keys: 1. On every sales call, before the call is over, you must agree on next steps. You can never assume your prospect will follow up. You must discuss…

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