With six months left in 2026, now is your halftime. Here’s how to use it.
Read MoreIt’s Halftime! Are You on Pace To Hit Your 2026 Goals?
Tag: bob saunders
Serving the Education Market? Try This!
Before you say, “Selling stickers isn’t really for me,” consider this: Stickers are big business.
Read MoreWhy Face-to-Face Meetings Still Matter in Print Sales
Nothing replaces sitting across the table from a customer. Don’t take my word for it. Science backs that up.
Read MoreWhy Paper Checks Still Matter – And Why You Should Be Selling Them
While the overall number of checks has declined over time, their importance in business and government payments remains significant.
Read MoreRepeat Jobs: Let’s Look at Real Numbers
At Wise, we like to talk about jobs that offer recurring revenue. These are jobs that are sold once, then repeat over and over. As long as you are taking care of the account, there is little more to do.
Read MorePrint Is Still Relevant: It’s Brain Science!
A growing body of research shows that the human brain processes printed content differently (and more effectively) than digital content.
Read MoreFrom Strangers to Customers: The Friendship Principle in Sales
Too often, salespeople approach prospects like transactions instead of relationships. But people buy from people, especially those they trust, and trust doesn’t start with a quote. It starts with connection.
Read MoreIn the Wake of Global Cyber-Glitches, Paper Shines
In light of the most recent “cyber-glitches” impacting millions across the globe, it’s worth reminding ourselves of the value of paper. Digital forms are convenient, and once a company has invested in the transition to digital, those forms don’t require requisitions, delivery time, or payment. That sounds great—until it’s not. When your system is down,…
Read MoreUnlocking New Printing Opportunities in the Health and Wellness Market
Are you ready to tap into the rapidly growing CBD health and wellness market? This industry, fueled by increasing consumer awareness and demand for natural health products, offers significant potential for distributors looking to explore the opportunities in a market that is already $7.6 billion and only getting started. Understanding the Market Cannabidiol, commonly known…
Read MoreLeveraging Digital Label Presses for Seasonal and Regional Marketing
If you sell into any type of food or beverage market, you know how important seasonal marketing can be. Whether it’s cookies with box labels themed around the holidays, craft brews with limited edition labels themed around popular sports events like the Super Bowl or March Madness, or limited editions of wine and spirits designed…
Read More