By carefully studying how your audience engages (or doesn’t) during a campaign, you can proactively make the efforts to brighten, enhance and, to stick with the analogy, repaint your marketing grass. This is the only way to keep your field of play looking fresh for your prospects and clients…
Read MoreCollection: Newsletter Blogs
Our 5 Favorite Promotional Products of the Week: Xbox Suitcases, Warheads Apparel and More
Remember Warheads candies? They were, to put it simply, awesome. They had everything a kid wanted: bright colors, a very extreme name and the properties to create a playground challenge. Anyway, one of our favorite promotional products this week is Warheads-related. Check it out!…
Read MoreTime to Shine: Turning Supply Chain Challenges Into Opportunities
We have an opportunity to surpass expectations, but first we need to communicate and set realistic expectations that match the times. Then, humility needs to take a back seat to pointing out how you came through successfully, overcoming unprecedented challenges to make your buyers look great…
Read MoreGet Busy Living
I love the movie “The Shawshank Redemption.” In that movie, there’s a famous line, “Get busy living or get busy dying,” where the lead character, Andy Dufresne, is focused on getting out of prison and living the life of his dreams. Truth is that many of us have been in a “prison” of sorts just…
Read MoreCreate Your Go Big Mindset With Julia Pimsleur
Julia Pimsleur has dedicated her career to revolutionizing the entrepreneurial world for women. After building her own multi-million dollar company and raising $6 million in angel and venture capital, Pimsleur launched Million Dollar Women, a social venture committed to empowering women to reach $1 million in…
Read MoreNavigating Sales Tax on QuickBooks Desktop
Ask the Accountant… Question: I need to charge my customers 7.5% in sales tax, but 6% is for the state and 1.5% is for my county. How do I handle that in QB Desktop so I can file with the state, but just show the 7.5% to my customer? Answer: Sales tax is complicated, and…
Read MoreWhy Perform a Mid-Year Review (and How to Do It)
A mid-year business review isn’t always convenient or fun, but the benefits are crystal clear. It can help bring incomplete marketing projects to life, ditch activities that don’t work and improve internal processes. If you want to perform such review for your company, here are the six steps we follow…
Read MoreOur 5 Favorite Promotional Products of the Week: Pasta Handbags, Guy Fieri Beach Towels and More
Getting a kitten is fun, but it’s a lot of work. Suddenly the whole house is a toy. While we try to keep our new cat away from the smartphone charger, check out our fave five promotional products of the week, including a Guy Fieri beach towel and a “Superbad” snow globe that Seth Rogen still owns…
Read MoreWhen Opportunity Knocks: Part 2 With Terry Brizz
Terry Brizz had two great ideas that massively changed his life and were influential in creating his financial and business success. Listen as the president of Galaxy Balloons and professor of entrepreneurship shares why you need to keep your eyes open to the opportunities that surround you…
Read MoreNewton Was Right
You’ve heard of Sir Isaac Newton. As the story goes, he discovered gravity when an apple fell on his head while he was sitting under an apple tree. He also discovered a famous law of physics: “An object in motion tends to stay in motion and an object at rest tends to stay at rest.”…
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