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Eyevertising Rebrands to Bold Promo

Eyevertising, Miami, announced last week that it has rebranded to Bold Promo. The effort includes a new logo and a refreshed brand identity. Bold Promo’s growing product offering, which includes promotional sunglasses, premium eyewear, decorated apparel, wearables, accessories, and drinkware—coupled with a free company store platform, print-on-demand, and fulfillment services—provides a fully integrated solution for…

Kaeser & Blair, Batavia, OH, yesterday announced the retirement former chief marketing officer and vice president Gregg Emmer. Emmer has managed Kaeser & Blair’s marketing, catalog publishing, and vendor relations for more than 30 years. Prior to arriving at…

Jason Lucash and Mike Szymczak introduced their new brand Rupt at the PPAI Expo, elevating and reinventing how packaging plays a role in a promo.

Consolidated Marketing Services and Progressive Promotions announced their official merger into a new entity called Dryvve.

The Stanley 40 oz. mug is the most popular item in drinkware. That was evident on the show floor, but it wasn’t the only star in the drinkware show.

PPAI president and CEO Dale Denham explains what the industry can expect in 2024 and 2025, and his own association’s branding upgrade.

We spoke with Pacesetter’s Jim O’Neill and Casey Fitzner about their recent rebrand and offering a wider selection of products to their customers.

A look at some of the biggest bag design trends from the show floor: features, colors, decoration, and social media content.

Logomark, Tustin, CA, announced the addition of two seasoned professionals to its dynamic sales team. Amanda Delaney will oversee the Pacific Northwest region, while Jonathan Beyer will oversee the Northeast territory.

Paper cameras, oversized hoodies, and much more. Our rundown of some of the most interesting and eye-catching new promotional products at the PPAI Expo in Las Vegas.