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Collection: Trending Stories

Apparel Lessons From Ralph Lauren & J.Crew’s Olympics Collections

Team USA will look their best in Milan with vintage-inspired pieces, signaling some winter apparel trends for the promo industry.

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ASI Orlando 2026: Distributors Project Overwhelming Sales Optimism for 2026

As Education Day concluded, flash polling revealed that more than 90% of distributors are self-projecting increased sales in 2026 versus 2025.

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ASI Orlando 2026: Driving Sales Success With Strong Supplier-Distributor Relationships

Katie Kailik, director of sales at Peerless Umbrella, shared how she learned to shift the supplier-distributor relationship from a transaction to a true business partnership.

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Florida Legislation Could End Single-Use Plastic Straw Bans in the State

A new bill could force cities that ban single-use straws to adapt.

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Proforma Printhouse Signs Deal To Acquire On Purpose Branding

The deal marks the Proforma affiliate’s fifth acquisition in five years.

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Researchers Use Lignin as BPA Alternative in Thermal Paper Printing

Scientists in Switzerland have created a more environmentally friendly and less toxic solution for developers in thermal paper like receipts and labels.

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NC Custom Acquires Confection 360

Confection 360’s high-speed, high-definition etching technology for imprinting chocolate was a major factor in the acquisition.

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Promo Insiders: Build a Competitive Advantage With AI

Sterling McKinley of Clarity AI Solutions, a speaker at the upcoming ASI Show in Orlando, discusses AI’s capabilities as a powerful and essential assistant for small- and medium-size businesses.

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Convergence Corner: Kate Vanmarum Explains How a Delicious Food Promo Can Start With Packaging

Kate Vanmarum, sales representative for The Promo Addict Inc., discusses finding the right (literal) flavor profile for a campaign and pairing it with creative packaging.

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Top 10 of 2025: Trends, Analysis & Commentary

ASI Media’s readers were especially eager for data this year on everything from promo sales to the labor market to AI usage.

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