QuickBooks Solopreneur is designed for a service business, not for a wholesale sales business.
Read MoreEditorial Type: Columns/Opinions
Lifelong Learning Still Drives Print Sales
Creative thinking and real product knowledge are where revenue is. That comes from a commitment to learning.
Read MoreAre Your Customers Getting the Wrong Message?
A recent frustrating experience led Deborah Corn to ask an important question: How well do you understand what your customers know?
Read MoreProtect Your Promo Business From Fraud
Far too often I see distributors delegate nearly everything to their bookkeepers or other employees, opening themselves up to the risk of fraud.
Read MoreWhose Job Is It Anyway?
In working with senior leaders in organizations of all sizes, a common theme emerges. I sometimes call it the “shared frustration paradox.”
Read MoreThe Labels Market Is (Still) Booming
Prime labels get the attention. These are the labels with bright colors and marketing sizzle that catch the customer’s eye. The bigger opportunity, however, can be found in industrial and durable labels.
Read MoreHow Specific Claims Make Direct Mail Work Harder
Making your messaging more clear and credible can get attention and motivate action.
Read MoreBe Careful of Incorrect Credit Card Data in QuickBooks
Automatic downloads of data from your bank and credit cards sound like they should be easy, but it’s not that simple.
Read MoreTarget Report: Confluence Versus Convergence
In the segment of the printing industry that utilizes digital wide-format technologies, we observe a different trend: the confluence of previously distinct service disciplines.
Read MoreThe Healthcare Account You Already Have
You don’t break into healthcare through the front door. You get in through the back door, through a conversation you’re already having.
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