The Counselor Top 40 distributor said it’s transitioning a significant share of its printing to direct-to-garment production, working with Kornit fulfillers around the world.
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As Charles River Apparel (asi/44620) prepares for its next phase of growth, a third-generation family member is prepared to lead the charge. Jason Lipsett, the grandson of company founder Walter and son of CEO Barry, has been promoted to the position of president, effective Sept. 12. He joined the Sharon, MA-based company 11 years ago;…
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When a lot of people hear “print,” they think paper. If they don’t, they at least might think about flat surfaces like T-shirts or bags. But take a few laps around the PRINTING United Expo, the global print industry trade show being held Sept. 10-12 in Las Vegas, and you’ll see just how much technology…
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The firm says it’s making the strategic move as the print and promo product worlds increasingly intertwine.
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Sure, PRINTING United Expo has a massive amount of space dedicated to screen printing, direct-to-garment and direct-to-film printing, but there’s also ample acreage for apparel at the Sept. 10-12, 2024 trade show – considered the most comprehensive event for the printing industry in the world. Indeed, distributors and decorators have been roaming the show talking…
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Who is the easiest company to sell to? The one that is already a customer. This is why cross-selling and upselling are so important. When you are already selling into an account, it makes sense to maximize your share of that customer’s business. For instance, if you’re selling prime labels, it’s a no-brainer to offer…
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We live in a society where we can get everything within a few clicks. We expect things fast because we’ve grown accustomed to everything being fast. A combination of technological advancements in print, allowing for decorating much more than just apparel, as well as technological advancements in society creating an internet age where anyone can…
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Every year, businesses pour substantial resources into holiday gift programs, investing anywhere from hundreds to hundreds of thousands of dollars. Yet, without proper planning, many find themselves scrambling at the last minute, grabbing uninspired gifts from big-box stores or ordering online without much thought. The result? A return on investment (ROI) that falls far…
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Epson’s new desktop UV printer, Roland DGA technology is allowing for onsite apparel personalization at the US Open, and Counselor Top 40 supplier PCNA now offers a full-color wrap print for drinkware.
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“Culture eats strategy for breakfast” is an often-used phrase to describe an essential element of organizational success. Here’s my take: You need both. Without a comprehensive, well thought out strategy, businesses tend to operate in a state of constant randomness. And while short term success may be found in reacting to opportunities and circumstances as…
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