The 2016 Summer Olympics are over, and the real winners, aside from the medalists, were the Rio megastores and merchandise outlets. Merchandise sales for this year’s Olympics surpassed $15.5 million last Thursday, more than…
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Great Place to Work and Fortune have named promotional products retailer 4imprint, Oshkosh, Wis., one of the 10 best workplaces in advertising and marketing. This marks 4imprint’s second year on that list. To build the list, Great Place to Work reviews anonymous Trust Index survey responses from Great Place to Work-certified companies in advertising and…
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Drum-Line, Stuttgart, Ark., has introduced a new collection of coloring products, including wall calendars, desk pads, monthly planners and journals featuring original artwork designed for coloring. Coloring has been shown to ease anxiety and reduce stress. Adults looking to unplug from non-stop technology are turning to coloring as a form of meditation. “Color Your Journals”…
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Last week, Inc. introduced the 2016 edition of its Inc. 5000 list, which recognizes the fastest-growing, private companies in the U.S. The list included a wide variety of promotional products companies, including a record of 14 Proforma owners. Here is the full list: 135. Pop Promos 447. Creative Studio Promotions 448. SoBe Promos 948. Index…
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While this story is still developing, Los Angeles-based American Apparel might be exploring a sale, according to Reuters. Confidential sources said the company hired investment bank Houlihan Lokey Inc., Los Angeles, to look into the…
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Last week, the U.S. Court of Appeals for the Ninth Circuit partially reversed a copyright lawsuit between photographer Glen Friedman and Live Nation. According to Courthouse News Service, a federal judge felt that Live Nation should not be…
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The Democratic National Convention was held here in Philadelphia last month, about 4.5 miles south of Promo Marketing offices. If you were in the city, you could see the convention’s influence everywhere, from the demonstrators to the crowded streets, the rallies to the blocked roadways, the … actually, protests and traffic were all you could…
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Fitness trackers can be a good way to keep track of goals, train, and even save a life. And, with some fast food restaurants looking to provide healthier options for customers (especially kids), it makes sense that McDonald’s Corp., Oak Brook, Ill., would give out fitness trackers in Happy Meals. But, the fast food restaurant…
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Imagine this: The event is going a lot better than you had expected. Everyone seems really excited about the new launch, and a bunch of the prospects in attendance have expressed interest in learning more about what you can offer. You have gathered lots of new, quality leads it seems! Even better, your chief marketing…
Read MorePromo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: I decide that I could do some of the moves I saw watching rhythmic gymnastics on the Olympics and inevitably break my legs when I get stuck in…
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