Wearable fitness trackers have become wildly popular in recent years. Users like to keep track of their heart rates and steps taken while they exercise.…
Read MoreVideo: ‘Animal Approved,’ Episode 2
Promo Marketing is excited to announce the second video in our “Animal Approved” series. Each episode, Promo Marketing visits a local animal shelter with a variety of donated products from some of our favorite suppliers. The adoptable animals “test” out the products, and the shelter receives a slew of items, from dog bowls to cat toys. “Animal Approved”…
Read MoreStartup Creates Antimicrobial, ‘Athletic’ Apparel for Medical Professionals
George Brown, a designer and founder of Chattanooga, Tennessee-based Aegle Gear, came up with an idea for what he calls “health care performance apparel,” which contains antimicrobial fabric, and is designed for the physical…
Read More4 Tips to Master Golf Promotions
The Masters Tournament is over, but golf season is just beginning. Here are some ideas on how to score big (or low, if you’re going by golf rules) with golf-related promotions…
Read MoreHit Promotional Products’ CEO Passes Away at 73
Bill Schmidt Sr., CEO of Largo, Florida-based Hit Promotional Products, passed away on April 9 at the age of 73, according to PPB Newslink. Schmidt was born in New York on Aug. 3, 1942, and is…
Read MorePolyconcept North America Hires Field Sales Representative
Polyconcept North America (PCNA), a Pittsburgh-based promotional products supplier, announced the addition of Kortney Deming to the hard goods field sales team. Deming, based in Orange County, Calif., will act as field sales representative in the Southern California territories, from San Diego to Santa Barbara, working with Chelle Corr-Boxely and Ed Timmerman. Deming joins PCNA…
Read More5 Tips for Better Product Videos, Ranked from Least to Most Expensive
It’s no secret that video marketing totally has exploded. It’s pretty much become an absolute necessity for all businesses, even if they are traditional brick-and-mortar stores. A few years ago, you could get away with any kind of video quality because you might be only one of three companies on YouTube or Vimeo. Now that…
Read MoreKeeping Art Files to Find Them Later
Question: Is there an easy way to keep art files so I can find them later? Answer: While this technically is not an accounting question, cataloging your art files is important for keeping your order management organized. During my distributor days, I kept a folder in my documents called “Art.” I would keep all my…
Read MoreIvanka Trump-branded Scarves Recalled Due to Flammability Risk
On Wednesday, the Consumer Product Safety Commission (CPSC) announced that GBG Accessories Group recalled two styles of Ivanka Trump-branded scarves because they do not meet federal flammability standards for clothing materials and pose a risk of burning. The…
Read MoreLast Chance to Vote! PM Video Battle: KTI Networks/KTI Promo Versus United Print Group Inc.
Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: They’re calling for snow this weekend here in Philadelphia. I don’t know how many more times I have to say that sentence before we get consistent heat.) Last…
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