Fitbit Heart-rate Tracker Deemed ‘Highly Inaccurate,’ New Study Says

Fitbits have proven to save lives and detect lies and may someday advance science, but a new study found Fitbit’s heart rate trackers in multiple models of the devices to be unreliable. The catch, however, is the law firm behind a lawsuit against Fitbit funded the study that researchers at the California State Polytechnic University, Pomona, Calif., conducted…

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2016 Top 50 Distributors List

Promo Marketing’s Top 50 Distributors list is the promotional product industry’s most important distributor recognition. Where did your company rank in 2016?

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The 2016 Top 50 Distributors: No. 3, BDA LLC

Each year, Promo Marketing provides the definitive ranking of the Top 50 Distributors in the promotional products industry. For the next two weeks, we will be counting down the top 10 distributors of 2016 with exclusive interviews featuring the CEOs, presidents and owners of each company. Check back each day for more updates on the…

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The 2016 Top 50 Distributors: No. 4, National Pen

Each year, Promo Marketing provides the definitive ranking of the Top 50 Distributors in the promotional products industry. For the next two weeks, we will be counting down the top 10 distributors of 2016 with exclusive interviews featuring the CEOs, presidents and owners of each company. Check back each day for more updates on the…

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The 2016 Top 50 Distributors: No. 5, HALO Branded Solutions

Each year, Promo Marketing provides the definitive ranking of the Top 50 Distributors in the promotional products industry. For the next two weeks, we will be counting down the top 10 distributors of 2016 with exclusive interviews featuring the CEOs, presidents and owners of each company. Check back each day for more updates on the…

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Quinn Flags Adds Walt Greene to the Team

Quinn Flags, Hanover, Pa., has announced the addition of Walt Greene to the marketing department as the new product development specialist. It is through the constant demand for new products within the industry that Quinn Flags saw the need to have a dedicated…

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Nike Owns the Term ‘Waffle,’ Opposes Rival Trademark

The word “waffle” has multiple meanings. You can be referring to the delicious breakfast food, or you could be saying that someone changes his or her mind about things. Or, in the case of Nike, you are talking about designs on clothing and textures. That last definition belongs to Nike and Nike alone. The Fashion…

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Is this Olsen Twins-inspired T-shirt Illegal?

From copyright laws to trademark regulations, it’s important to do your homework when it comes to designing promotional products. However, most distributors probably haven’t considered potentially violating rights of publicity. That exact problem has landed retailer Nasty Gal in hot water, according to The Fashion Law. Nasty Gal sells a shirt that reads, “You’re the Ashley…

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