Paula Schneider, CEO of Los Angeles-based American Apparel, reportedly sent an email to employees detailing numerous changes going on within the company. One such change being the possibility of outsourcing complicated items, such as denim, to a third-party company. However, the Los Angeles Times reported that Schneider stressed that the products still will be made…
Read MoreHALO Branded Solutions Purchased by Audax Management Company
HALO Branded Solutions, Sterling, Ill., announced that it has been purchased by Audax Management Company, a Boston-based private equity firm. “We are very pleased with our new partners at Audax,” Marc Simon, CEO of HALO Branded Solutions, said in a press release. “They are a prestigious investment firm with a proven track record of building…
Read MorePPAI Announces 2016 Legislators of the Year
Promotional Products Association International (PPAI), Irving, Texas, will present two Legislator of the Year Awards. Rep. Steve Chabot, R-Ohio; and Rep. Greg Walden, R-Ore., will be recognized at its seventh annual PPAI Legislative Education and Action Day…
Read More5 Curling-inspired Lessons in Apparel
This month marks my two-year anniversary of curling. Every Tuesday night, I head to Bucks County Curling Club, put on the proper footwear, grab my broom, stretch, catch up with fellow club members and take the ice. Strangely enough, there’s plenty to be learned from what curlers wear on the ice. Here are a few ideas to keep in mind for your future apparel campaigns, and how to reach out to markets that may seem more specialized than others…
Read MoreRepublican National Convention ‘Riot’ T-shirts Stir Controversy
The 2016 Republican National Convention comes to downtown Cleveland July 18 to 21—and with it, the potential for controversy should GOP front-runner Donald Trump not earn the Republican nomination. While it’s still a few months away, protesters, supporters and soothsayers alike can prepare for the convention with T-shirts that read, “Greetings from Cleveland: It’s Gonna Be A Riot!”…
Read MoreWould You Buy a Snoop Dogg T-shirt for $1,000?
Is $1,000 a little pricey for a T-shirt? How about $924? Vetements, one of the most talked about labels in the fashion industry, is selling an oversized T-shirt featuring a photograph of Snoop Dogg from a Vibe cover shoot by Dan Winters in 1993 for $924, Complex reported. So, why the hefty price point for a shirt that’s not all that original to begin with? Licensing…
Read MoreThe Wrap: Was a 1,500-Year-Old Mummy Wearing Adidas? and More
Mummy found wearing footwear similar to Adidas’ three-stripe style, H&M hosts World Recycle Week, clothing companies scamming customers via Facebook ads, Arizona Diamondbacks debut eyesore road uniforms, and Under Armour suffers a stock slide: Here’s what’s happening this week in the apparel world…
Read MoreScott Walker Sells Mystery T-shirts to Pay Campaign Debt
Wisconsin Gov. Scott Walker’s presidential campaign is over, but the former candidate still is looking to supporters to help raise funds. In exchange for a donation of at least $45, the…
Read MoreFestival Fashion: Rock Your Next Apparel Promotion
By the time summer gets here, it seems like there’s a can’t-miss music festival each weekend. (No, seriously.) Add in touring festivals, like Warped Tour, and major festivals, like Bonnaroo, Firefly and Lollapalooza, and it’s no wonder festival fashion is a hot topic. Here are a few examples of how distributors can take advantage of the season and cater to festivalgoers nationwide…
Read MorePromo Direct Expands Donation Program
Promo Direct, a Henderson, Nevada-based promotional products distributor, has extended its donation program to two nonprofits—Operation Gratitude, a nonprofit that supports U.S. troops, and Brighter Dawns, which helps to resolve health issues and improve quality of life in Bangladesh. Promo Direct will donate items, such as bags, pens and mugs, to organizations that need them.…
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