Promo Marketing’s Video Battle pits two industry videos against each other for the chance at the ultimate bragging right: Being declared our readership’s absolute favorite. (Next up: The Super Bowl is this weekend! I won’t lie. At the beginning of this season, I was sure that my Eagles would be in it. But we can’t…
Read MoreShowdown Displays Announces Sales Award Winners
Showdown Displays, Ramsey, Minn., announced the 2015 sales award recipients during its national sales meeting. The company gave out awards for Independent Sales Representative and Factory Sales Representative of the Year. The Watson Group, Birmingham, Ala., which includes Bo Turner and Tina Jameson-Brown, received the independent sales representative award for the third time in a…
Read MoreEvernote Shuts Down Branded-item Marketplace
Evernote, the popular smartphone app for cross-platform note-taking, had tried its hand at physical products, like notebooks, backpacks and wallets. Now, after three years of selling these items, the company shut down its Evernote Market on Feb. 3. According to The Verge, some Evernote-branded items,…
Read MoreHub Pen Company Hires Inside Sales Rep Timothy Fox
Hub Pen Company is excited to announce the addition of Timothy Fox to its team of inside sales representatives. Fox will be representing Hub Pen with its distributors in the Southwest.
Read MoreDiet Coke Prints Millions of Labels for ‘It’s Mine’ Campaign
Diet Coke is taking individuality to the next level with its new “It’s Mine” packaging campaign. Using HP Indigo digital printing technology, the brand is creating millions of unique labels for their glass bottles.
Read MoreWhat’s Their Story?
If you want to become a business partner who matters, you need to get to know your customers. Go deep. Study their companies every way and every where you can. Start on your computer. Google the companies. Read articles about them. Set up Google Alerts to get trending articles about them. Study their industries. Read…
Read MoreYou Can’t Say That on the Field—’Sweet 16′ and Other Trademarked Sports Phrases
This year, the University of Alabama football team won its 16th NCAA National Championship. Naturally, some used “Sweet 16” to commemorate the win, but you won’t see any official Alabama merchandise with that phrase. That’s because “Sweet 16″…
Read More6 ‘Cool’ Campaign Items for Millennials
Getting young people out to the ballots is important for candidates. Over time, we’ve seen candidates employ a lot of techniques to try to appeal to the young voters—some have been effective, others fall flat. Here are a few of the more recent ways the presidential candidates are trying to appeal to millennials. 1. “Loud and…
Read MoreMicrosoft Recalls AC Power Cords
The Consumer Product Safety Commission (CPSC) announced that Microsoft, Redmond, Wash., is recalling AC power cords for its Surface Pro devices sold in Canada due to fire and shock hazard. The recall involves AC power cords sold with the Microsoft Surface…
Read MoreOutfit of the Week: Corporate Chic
Looking and feeling good while on the job is the focus of this week’s #OOTW (Outfit of the Week). This look from Corporate Catwalk keeps things professional and fashionable. Working in layers, staple pieces and a fashion rule that was made to broken (who says navy and black doesn’t look so good together?), this could turn into a go-to outfit for the office…
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