Snow days are always great for snuggling up by the fire in pajamas, drinking hot chocolate and watching TV. But if you need to venture out in the cold, you might as well make a statement. Brightening up a snow day is the topic of this week’s #OOTW (Outfit of the Week). Image via…
Read MoreLos Angeles Lakers Not Sold on Jersey Advertisements
Maybe they don’t want to mess with their current color scheme. Maybe they’re afraid that one logo will lead to more logos (and then more logos). Maybe they just want more money. Whatever the reason, the Los Angeles Lakers aren’t in support of the move to place advertisements on jerseys, according to Bleacher Report…
Read MoreThe Wrap: H&M Teams Up with Coachella, Sears Sales Drop and More
H&M partners with Coachella, Sears sales were drastically down in the 2015 fourth quarter, Urban Outfitters and Navajo Nation continue their four year legal battle, Nike Golf releases new radical golf apparel and the Kalamazoo Growlers plan to create an emoji baseball jersey: Here’s what’s happening this week in the apparel world…
Read MorePPAI Names Diversity Development and Engagement Officer
Promotional Products Association International (PPAI), Irving, Texas, announced the addition of Seth Barnett as the association’s first diversity development and engagement manager. According to a press release in PPB, Barnett served for more than three years as the association’s…
Read MoreModa Operandi Perfects the Rainy Day Promotion
It was a rainy day in New York City on Tuesday morning, and while that might be enough to keep New York Fashion Week attendees running for cover, Moda Operandi tried a different approach. According to WWD, the fashion brand had a crew ready outside the Tory Burch show…
Read MoreUsing Seaweed-based Ink for T-shirts
MetaWare, a Fairfax, Virginia-based apparel business started by Marci Zaroff and Cas Shiver, uses seaweed-based inks in T-shirts. The seaweed-based ink, called SeaInk, uses a seaweed-derived base without the use of chemicals, like PVC, resins or binders. According to Ecouterre, seaweed-based inks not only have environmental benefits, they…
Read MoreZika Virus Sends Mosquito Repellent Sales Through the Roof
With reports of the Zika virus worrying consumers, purchases of bug spray have increased rapidly. CBS News reported that, according to market-research company IRI, sales of insect repellents have increased 11.2 percent from last year, topping $516 million. CBS News reported that SC Johnson & Son has seen skyrocketing demand for its…
Read MoreWould You Imprint That? Cold-Weather Edition
I recognize that ridiculous fashion has its time and place. So I searched the Internet for a few of the silliest, most impractical cold-weather apparel and accessories that someone, somewhere out there may want to wear to bring you a fun game of “Would You Imprint That?” Take a look at the products and cast your vote…
Read MoreThe 7 Best MLB 2016 Promotional Giveaways
With spring training set to begin this week for Major League Baseball, teams have quickly been rolling out their promotional schedules to get fans excited for the coming season. While the classic promotions always resonate with fans—rally towels, T-shirts, etc—it’s the unique giveaways that set a team apart…
Read MoreCalifornia Adds Aloe Vera to Proposition 65 List
When we get sunburns, nothing soothes the pain like aloe vera. But, the California Environmental Protection Agency’s Office of Environmental Health Hazard Assessment (OEHHA) added a form of aloe vera to its list of potentially harmful substances under the Safe Drinking Water and Toxic Enforcement Act of…
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