People buy emotionally but justify their purchases logically. When you’re a features and benefits type of salesperson, you’re touching the logic, but how can you create some emotional points of difference?
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Discount Labels Hires Brian Webb as National Director of Strategic Accounts
Discount Labels, New Albany, N.Y., has named Brian Webb as its national director of strategic accounts.
Read MoreGildan Activewear Appoints Rhodri J. Harries as Executive Vice President, CFO and Chief Administrative Officer
Gildan Activewear Inc. announced the appointment of Rhodri J. Harries as executive vice president, chief financial officer and chief administrative officer.
Read MorePromo Marketing Participates in PPAI’s Legislative Education and Action Day
In its sixth year, Legislative Education and Action Day (L.E.A.D.), led by Promotional Products Association International (PPAI), has brought promotional product professionals together to speak with legislators about issues important to the industry.
Read MoreBodek and Rhodes Introduces the Second Edition of BRANDS: The Fashion Issue
Bodek and Rhodes announced the release of the second issue of BRANDS, its quarterly magalog that showcases curated collections of the leading apparel products.
Read MoreCrystal D Held Blood Drive for American Red Cross
Crystal D, St. Paul, Minn., held a blood drive May 11, during which employees donated 16 units of blood to the American Red Cross. Each unit will save three people in the community.
Read MoreBIC Graphic Announces Promotions and Special Pricing on Select Products
BIC Graphic has announced Cycle 2 promotions available May 1 to Aug 31, 2015.
Read MoreDebco and ReturnMe Announce Partnership
5 Reasons Politics Is Like Sales
5 Reasons Politics is Like Sales:
- Sometimes the people making the decisions are not the people you are talking with.
- You never get the order you don’t ask for.
- You rarely get the order on the first try.
- Relationships matter.
- Actions speak louder than words.
5 Products for Memorial Day Weekend Fun
Memorial Day weekend is right around the corner, and that means cookouts, beach trips and possibly liberal amounts of bug spray.
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